Interview with Ed Garsten: Chrysler's Twitter Storm Back-story
Diva Marketing Blog
MARCH 16, 2011
One : An agency employee (Chrysler's Marketing Department contacted with a PR firm to be their voice on Twitter) was fired for an inappropriate tweet that ran on Chrysler’s @ChryslerAutos Twitter account. I asked my friend, Ed, yes, we are pals, if he would take the opportunity to tell us the back-story on Diva Marketing.
Let's personalize your content