Buffer Social

JULY 10, 2017

Is social media best used for sales or for brand awareness and engagement? The age-old question that marketers have been debating even before Mark Zuckerberg started TheFacebook in his tiny Harvard dorm room back in 2004. Why both awareness and sales are an important part of social media. Is there one? The process?

Social Media 106

Social Media ROI Directory Team 106

Rebekah Radice

JUNE 19, 2017

Social media isn’t as simple as it seems. That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.” That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.”

Course 60

Course Social Media How To Marketing 60

Ari Herzog

AUGUST 3, 2012

Eight years after building my first website, I began blogging 2004 on a now-deleted LiveJournal community. We’ve launched a monthly book club which features social media industry titles and host monthly webinars accessible to all SMC members worldwide. Fred Wilson. 300,000+ across 328 chapters in 52 countries.

Social Media 101

Social Media Startup Energy Meeting 101

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Sprout Social

APRIL 26, 2021

Founded in 2004, Yelp’s platform has evolved to be a go-to site for consumers to research and express their opinions on the businesses they frequent. Having an online review management strategy is another essential part of the larger digital marketing toolkit. Share your Yelp reviews on social media.

Review 127

Review How To Guidelines Badge 127

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Covering social media business strategy and personal power. Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. Connection Strategies. chrisbrogan.com. Newsletters. May 19, 2008.

LinkedIn 279

LinkedIn Badge Project Comments 279

Proactive Report

FEBRUARY 20, 2011

US businesses have definitely accepted that social media has to be a part of their marketing and PR activity - four in five US businesses with at least 100 employees will take part in social media marketing in 2011, says eMarketer. That’s a big jump from the 42% who used social media in 2008.

Metrics 75

Metrics Conversation Social Media Bazaarvoice 75

Convince & Convert

JUNE 22, 2011

But there is at least one element of the early Google culture worthy of discussion as it relates to social media. I learned one wholly invaluable lesson from those challenges, one that is as relevant to social media as it is to other media: embrace, and never stray from, who you are at that core.

Google 118

Google Social Media Foursquare Fashion 118

Hootsuite

FEBRUARY 13, 2023

Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. ” Social media users use this hashtag on posts that “throwback” to an older version of themselves. The history of this social media trend actually goes back pretty far.

Brands 145

Brands HootSuite Hashtag Instagram 145

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2011

At this stage, most early adopters and heavy users of other social networking sites would be the majority of new registrants as they are very well aware of the new developments in the networking space. Classmates.com and MySpace are two social networks in their decline stage. How relevant is social media life cycle for a business?

Social Networking 221

Social Networking MySpace Yahoo Case Study 221

Sprout Social

OCTOBER 17, 2022

Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. Some companies use it as a retention strategy as well. If a surprise and delight idea is executed well, customers are more likely to advocate for the brand, especially on social media.

Brands 99

Brands Fashion Eventful Hosting 99

SocialFish

NOVEMBER 3, 2010

Back in April 2010, my post for SocialFishing The Role of Crisis Communications in Your Social Media Strategy explained the importance of incorporating social media into your crisis communications plan. Your association’s reputation is at risk, even if you don’t use social media.

Attensity 169

Attensity Reputation Press Release Survey 169

Ari Herzog

NOVEMBER 21, 2011

Kirsten Wright quit her sole proprietorship and joined Social 5150 as its social marketing director. Tyson Goodridge quit his sole proprietorship and joined Acsys as its social media director. Co-authored a survey on social media in government usage and created one of the first Twitter lists of U.S.

Policies 156

Policies Skills Class Survey 156

Laurel Papworth

OCTOBER 14, 2009

Episode 1 of Social Media Business: What is “the experience economy&# – is it the next step on from agrarian, commodity, service…? I’ve started a new podcast called “Social Media Business&# that will be a regular feature covering where the money is, in social networks.

Social Media 78

Social Media MySpace Conference Social Networking 78

Buzz Marketing for Technology

JUNE 28, 2008

This one is on the reasons to use weblog to keep information bits , using the list of factors for choosing a strategy for Keeping found things found on the web. « New weblog, new RSS feed | Personal side of social media: learning from weblogs » Welcome! December 2004 (22). November 2004 (27).

RSS 113

RSS Metadata WordPress Applications 113

Buffer Social

MAY 21, 2018

Facebook, as a platform, is barely recognizable from the social network that launched to connect Harvard University students in February 2004. In his January update, Zuckerberg shared: The research shows that when we use social media to connect with people we care about, it can be good for our well-being. Over to you.

API 111

API Facebook Marketing How To 111

Diva Marketing Blog

OCTOBER 23, 2009

This is a continuing series highlighting some of the fabulous women in the metro Atlanta area who are working in social media marketing. Who are the Atlanta Women In Social Media? What does social media marketing mean to you? I focus on how social media & metrics supplement traditional programs.

Social Media 63

Social Media Class Marketing Overview 63

Webbiquity SMM

AUGUST 26, 2014

Background on the two social media sites. In contrast, Facebook was founded in February 2004 and only took in its first outside funding of 12.7 Facebook, by contrast, started out as a social media outlet for Harvard. Facebook Social Media Marketing b2b marketing MySpace'

B2B 190

B2B MySpace Startup Social Networking 190

Diva Marketing Blog

AUGUST 19, 2010

1 topic about social media marketing. eMail can be integrated with social media to produce more compelling campaigns. Morgan came to ExactTarget in 2004 to launch ExactTarget's strategic consulting group, which he managed for more than 3 years. Diva Marketing Talks i s a live, internet radio (BlogTalkRadio) show.

Social Media 74

Social Media Marketing Research Education 74

Proactive Report

DECEMBER 29, 2009

Social Media is no longer a fad, or something to try out. And PR people have to master social media and use it strategically to be effective. Joseph Thornly posted this graph from Google Trends that shows searches for public relations have been declining since 2004. And social media seems to be the winner.

Trends 91

Trends Social Networking Survey News 91

Diva Marketing Blog

JUNE 2, 2009

Part 2 of Where Are the Atlanta Women in Social Media Marketing? Part 1 For me, the secret sauce of social media marketing is in how the tech tools with odd sounding names like blogs and wikis and Twitter can build and nurture old fashion corner grocer store relationships. What does social media marketing mean to you? -

Social Media 53

Social Media B2B Delicious Wiki 53

Buzz Marketing for Technology

JUNE 27, 2008

Keynote Speaking/Strategy. Recent Media Appearances. « Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Ross Dawson.com: Keynote Speaker Strategy Leader.

Web 2.0 244

Web 2.0 Movable Type Collaboration Journal 244

Firebelly

JULY 23, 2010

Digitalia | Indianapolis Social Media Marketing « How One Unhappy Customer Multiplies Across Social Media | Main | Social Media News: Top 5 Stories of the Week » July 23, 2010 Jakes Take: Facebook Hits The Big 5-0-0 This week, Facebook announced that it now has over 500million users.

Facebook 113

Facebook MySpace Paid Search SMS 113

Rebekah Radice

MAY 11, 2015

A business blog is an essential element of your marketing strategy. I started my first blog (the very one you’re on right now) in 2004. One of my most recent achievements is being named a 2015 Top 10 Social Media Bloggers by Social Media Examiner. Decreases marketing costs through an integrated strategy.

How To 132

How To Domain Name Hosting WordPress 132

The Realtime Report

FEBRUARY 4, 2017

By tracking traffic you can gain insight into your own strategies. Google Analytics can help you boost your social media engagements, increase your conversion rates, and ultimately achieve business goals. Unfortunately, most webmasters still follow the basic graphs and stats that GA provides. from last 5 years.

Analytics 70

Analytics Google Adwords Marketing 70

Techipedia: Tamar Weinberg

OCTOBER 20, 2010

This isn’t a real post about social media strategy, but it’s an important issue that follows from our social media behavior online. Ironically, this is something that takes a bit of effort on our part, yet nearly 4 million of us share our whereabouts across location-based social networks.

GPS 217

GPS Privacy Findability Report 217

Bill Hartzer

MARCH 25, 2010

Nebraska-based apparel retailer Buckle.com is using the Merchant Store application as a key component of the company’s strategy to reach more potential customers through social media avenues. SortPrice.com, founded in 2004, has grown into one of the internet’s most popular shopping search engines.

Retail 106

Retail Applications Facebook Apparel 106

Diva Marketing Blog

JUNE 10, 2009

When you first step into social media it's often like being the new kid on the block. But when it came to the cool Atlanta divas working in social media marketing my network was sadly struggling. That search morphed into the creation of a resource list of the Atlanta Women in Social Media Marketing.

Social Media 53

Social Media Real Estate B2B WordPress 53

Buzz Marketing for Technology

JUNE 27, 2008

Keynote Speaking/Strategy. Recent Media Appearances. « Keynote: building the networked professional firm | Main | Mobile social networking, meaning virtual networks bringing people physically together, will inevitably be a pervasive application » The information processing view of humanity. October 2004 (1).

Process 100

Process Web 2.0 Movable Type Collaboration 100

Ari Herzog

JUNE 16, 2011

It has nothing to do with Obama himself, other than the fact that his team was the first to use online marketing strategies effectively in the execution of a presidential campaign. But this astronomical increase in presidential campaign funds will extend to future campaigns by candidates of either political party.

Marketing 154

Marketing Campaign Adwords Upcoming 154

Twist Image

FEBRUARY 14, 2014

This got very murky a little over a decade ago, when the Internet and social media collided. Here are four different types of brand new content that all marketers need to read, watch and think about before they go out develop their next Pinterest or Vine strategy: Are Consumers "Falling Out of Love" With Brands? brand strategy.

Brands 101

Brands Loyalty Advertising Embedding 101

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Convince & Convert

AUGUST 28, 2015

Held on August 26 th , National Dog Day was founded in 2004 by Animal Advocate Colleen Paige to recognize rescue dogs and the positive role dogs play in people’s lives. Holiday occasions like National Dog Day offer a great opportunity to do something fun for employees , while getting them involved in your social media efforts.

Company 60

Company Apparel Transportation Social Media 60

Convince & Convert

MARCH 14, 2016

Set up a website or a blog, pour all your years of experience into a nice content guide, and start promoting it on social media and other marketing channels. Robert Mening is a web designer and developer who’s been in the profession since 2004. Create an Expert Guide. Meh, you say. highlight to tweet).

Joomla 60

Joomla Drupal eBook Startup 60

Laurel Papworth

AUGUST 11, 2010

No wonder newspapers hate us (by us I mean “readers&# , otherwise known as wikipedians, bloggers, social media creators/distributors). The daily edition was named National Newspaper of the Year at the 2004 British Press Awards. White Paper: Social Networking Primed To Go Mobile (0). Send us the clippings, of course.

Wikipedia 66

Wikipedia Journal Wiki Social Networking 66

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

Examples 145

Examples Company Social Media Apparel 145

Myrland Marketing

SEPTEMBER 8, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense SOCIAL MEDIA: ARE FACEBOOK GAMES DRIVING YOU CRAZY? 50% of active users log on to Facebook in any given day.

Facebook 93

Facebook Applications WordPress Technorati 93