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Digital grassroots: the Internet fights back

Sherrilynne Starkie

It started in 2004 when a legislative committee held a series of hearings on digital copyright reform. It’s not just noise; Canadians were able to influence government policy. People will increasingly seek to influence policy, companies and communities. People can now create mashups without fear of reprisal.

Committee 312
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On Moving On

Ari Herzog

I want to use my 12 years of experience in integrated communications to help an organization with social media marketing, community and media relations, writing and editing, and policy development. I have highly developed skills in oral and written communications with a proven ability to explain complex concepts and gain consensus.

Policies 156
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How to get Yelp reviews & improve your online standing

Sprout Social

Founded in 2004, Yelp’s platform has evolved to be a go-to site for consumers to research and express their opinions on the businesses they frequent. How to get Yelp reviews without violating policies. When your business is searched for online, these review sites show up in the first page of results. How do you get these reviews?

Review 126
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The Future of Work Weblog

Buzz Marketing for Technology

December 2004. November 2004. October 2004. September 2004. August 2004. April 2004. March 2004. February 2004. January 2004. Public Policy. August 2005. April 2005. March 2005. February 2005. January 2005. December 2003. Categories. 2005 World Congress Live Reports. Book Reviews.

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Start Listening NOW!

SocialFish

You need to start monitoring the online airwaves now – even if you don’t have a social media strategy, social media policy or actively engaging with your members online. The Social Media Screw-Ups: A Brief History slide show documents the most notorious mishaps since 2004. In retrospect, I should have written this post first.

Attensity 169
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6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

When choosing an ESP, make sure the company has strict anti-spam policies and complies with the guidelines of CAN-SPAM. The average click-to-purchase rate has increased nearly 30% since 2004 and the average orders-per-email-delivered rate has increased more than 18% since last year. Images and Formatting: Why do my emails look broken?

Tips 216
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The Future of Work Weblog

Buzz Marketing for Technology

December 2004. November 2004. October 2004. September 2004. August 2004. April 2004. March 2004. February 2004. January 2004. Public Policy. August 2005. April 2005. March 2005. February 2005. January 2005. December 2003. Categories. 2005 World Congress Live Reports. Book Reviews.