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Social Media Metrics and Conversion

Proactive Report

While companies were finding their feet in this new medium, soft metrics such as fans, followers and engagement in conversation have been accepted as a yardstick. Research from BazaarVoice and the CMO Council shows that as social media is maturing the C-Suite wants to see conversions and how it is affecting sales and revenue.

Metrics 75
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No Straight Lines / A conversation on the nature of knowledge work

Buzz Marketing for Technology

A conversation on the nature of knowledge work. Following the discussion through the various threads and links I found a trackback (on Jack Vinson ’s post Knowledge worker thread ) to a post of mine from September 2004 (!!!) December 2004. September 2004. August 2004. April 2004. No Straight Lines.

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Surprise and delight: What it is and brands who get it right

Sprout Social

Reviewing customer conversations and trending topics can help you pinpoint opportunities for your brand. Dreams (2004 Remaster) – Fleetwood Mac. Use social listening data to find and engage with important conversations across your accounts. 420doggface208. ? Apodaca was longboarding to work after his car battery died.

Brands 98
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Social media and Montreal’s student protests

Sherrilynne Starkie

“Our objective is to bring the SPVM closer to the community and our use of social media helps us do this,” said Melissa who is a graduate of the University of Laval with a degree in journalism and has been a communications officer with the SPVM since 2004. During the protests the use of hashtags proved crucial.

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Social Media Stock Talk: Five Reasons to Buy Facebook

Waxing UnLyrical

What has surprised me a bit is the amount of negative comments in the Facebook conversation. You would think people who spent a large chunk of their lives wrapped up in digital conversation would embrace that. May 12, 2004: 2 for 1. August 3, 1998: 2 for 1. February 8, 1999: 2 for 1. If Facebook is the next Yahoo!

Buy 263
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The Future of Work Weblog

Buzz Marketing for Technology

Visit here regularly for ongoing reports and conversations related to the changing nature of work. Our goal is to foster community, conversation, and mutual learning about the future of work and the forces driving change. December 2004. November 2004. October 2004. September 2004. August 2004.

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Mathemagenic " Reasons for using weblog to keep information bits

Buzz Marketing for Technology

December 2004 (22). November 2004 (27). October 2004 (31). September 2004 (34). August 2004 (11). July 2004 (49). June 2004 (23). May 2004 (27). April 2004 (41). March 2004 (41). February 2004 (35). January 2004 (50). Conversations (99). April 2005 (28).

RSS 113