Ari Herzog

AUGUST 3, 2012

The prior five years involved senior management roles in state and local government and, despite sending off resumes and applications for full-time positions and being called in for numerous interviews, I decided I wanted to be self-sufficient and make a living in the online industry. In 2009, I was working at a startup organization.

Social Media 101

Social Media Startup Energy Meeting 101

Diva Marketing Blog

JUNE 2, 2009

I think of a social media hub in terms of industry or interest, not geographical location. My favorite social media tactic is contributing to the content and community in highly specialized LinkedIn groups to generate B2B leads. I have been proactively using LinkedIn, email marketing and internet radio since about 2004.

Social Media 53

Social Media B2B Delicious Wiki 53

Diva Marketing Blog

JANUARY 17, 2011

When I launched Diva Marketing in 2004, professional blogging meant a few Google Ad Sense Ads on a site or perhaps a "tip jar." Recently I agreed to work for a startup whose owners had two previous successes. I found myself investing less energy in the parts of my communications work which brought in the most income.

Blogger 66

Blogger Syndication Sites Social Media 66

Diva Marketing Blog

AUGUST 13, 2009

My adventures in this industry gave me the opportunity to meet wonderful people all over the world but some how not so much in my own back yard. Our geographical challenges & industry diversity can be both weakness & strength. I wondered. where are the Atlanta Women in Social Media? Dispersion. 2 sentences about your company.

Social Media 49

Social Media Startup LinkedIn Small Business 49