Remove influence
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How the Facebook Algorithm Works in 2020 and How to Make it Work for You

Hootsuite

Congratulations to everyone on reaching a new decade, which means, of course, another set of updates to the Facebook algorithm. As of late 2019, average reach for Facebook posts was down by 2.2%, meaning that brands could reasonably expect their posts to be seen by about 5.5% A brief history of the Facebook algorithm.

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Digital grassroots: the Internet fights back

Sherrilynne Starkie

It started in 2004 when a legislative committee held a series of hearings on digital copyright reform. From then the movement grew: The Fair Copyright for Canada Facebook Group was launched in 2007 and soon had 90,000 members. Hundreds of Facebook groups started cropping up indicating the issue was finding space in local communities.

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The History of Social Media in 33 Key Moments

Hootsuite

It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. Hot or Not is rumored to have influenced the creators of Facebook and YouTube and nurtured millions of insecurities.

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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Questions marketers get asked often include: So do you just scroll around Facebook all day? Are you an influencer? When was Facebook founded?

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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

Norwegian Air , for example, used Facebook and Instagram ads to promote awareness in target regions about specific flight routes it operates. Athleta community! Build brand communities. While brand communities have existed long before social media. Give back to the community. View this post on Instagram.

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Social Media New Year’s Resolutions That You’ll Have Fun Achieving

agora pulse

Embrace Facebook’s Demographic Shift. As the Frozen song says, “Let it go …” Facebook is now 16 years old, and its user demographic has shifted. I’m not suggesting you drop Facebook—but embrace Facebook’s demographic shift. College students were the target audience for Facebook when it went live in 2004.

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Social Media Influencers – What would you do? @spotus

Laurel Papworth

is a site where journalists can post up that they want to write a story, what the story is about, and then the community funds it. The Oxford American , a national magazine award winner in 2004, plans to publish the piece. Like this Spot.US cyclist story. It’s like Kickstarter but for journalists.