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4 Brands Embracing Diversity in Their Content

Pixlee

A leader to watch in inclusive marketing, this brand not only tackled representation but reflected their diversity-related goals authentically through engaging with a target community. Dove’s Real Beauty campaign launched in 2004 and continues to run over a decade later. This commitment also has a positive impact on the business.

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Everyone’s on Facebook, Why Aren’t They on the Intranet Too?

Social Media Strategery

In the fall I wrote a guest post entitled, “ But I Don’t WANNA Change ” about using change management techniques to encourage the adoption of social media within organizations. One thing I have learned, however, is that even though social media is sweeping the world, that doesn’t mean your internal platform will engage your employees.

Wiki 139
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Social Media Marketing Guide: Facebook

Little Web Giants

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. News PPC Social Media'

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Social Media Marketing Guide: Facebook

Little Web Giants

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Monthly Active Users.

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Social Media Terminology: Social Media Words You Need to Know

agora pulse

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. In social media, an algorithm varies by platform.

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247: How to Create a Blog on a Topic You’re Not an Expert In

ProBlogger

When I started ProBlogger in 2004, I’ve been blogging for about two years, so I did have some experience of blogging, but I was very new to the idea of making money from blogging. There’s so many different types of content that you can authentically do if you don’t have expertise. That is authentically you.

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Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

Unlike most business strategies, social media is built on a culture that is developed by the people who are involved in digital communities. The concepts of transparency, authenticity, honesty and passion for the topic/brand have evolved as 'society norms' for communicating and forming relationships in the world of the social web.