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Lee Odden on Getting the Most Out of Influencer Marketing

Oktopost

As an influencer himself, with over 130,000 followers on LinkedIn and 105.6K Cited by the Wall Street Journal, The Economist, and Forbes for his marketing expertise, Lee has blogged about marketing since 2003 and has given 250+ presentations in 18 countries on best practices in B2B marketing. Stay in the Loop.

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LinkedIn, Social Media And Bubbles

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Late last week, LinkedIn became the biggest U.S. Beyond the hype (the stock doubled in price on its first day of trading) to confusion ( The Atlantic ran a Blog post titled, Did Bankers Scam LinkedIn Out of Over $130 Million? ) The big question is: is LinkedIn just hype or is this the real deal? I joined LinkedIn very early on.

LinkedIn 108
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B2B Marketing needs a stronger Why

Buzz Marketing for Technology

Bottom line is there is more content being produced by Users than by Publishers these days. Which means Publishers (or Marketers) are now the “white noise” in comparison to User Generated Content. Share this on Linkedin. Last year I wrote about how the balance of content has shifted. Tweet This! Share this on Facebook.

B2B 243
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Journalism And The New Media With Jay Rosen

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My professional career started off in Journalism (this was prior to becoming both a Publisher and Marketer), so yes, I have a soft spot for all things Journalism. He is the author of PressThink , a blog about journalism's ordeals in the age of the Web, which he launched in 2003. Enjoy the conversation. assignment zero. business book.

Journal 89
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The Hot Mess Dumpster Fire That Is Corporate Content

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My blog, Six Pixels of Separation , started back in 2003. The list goes on from YouTube to LinkedIn to Medium and beyond. From small, medium and large brands to those that are focused on B2B and B2C, there are many that are creating, publishing and distributing content in new and interesting ways. content publishing.

Content 55
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The Changing State Of Blogs

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meme that seems to be back in the public zeitgeist (the show will be published in the coming weeks). We would use independent RSS readers, web browser-based readers or email add-ons to have these pieces of content delivered to the reader, the moment that they were published by the writer. What is a blog? From a blog post to an article.

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Lessons In Starting Over

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I started blogging back in 2003 (and have not stopped since). I just write, and I love the fact that I have this tiny little publish button that enables me to distribute whatever is happening in between my earholes to the world (or, the small amount of people who care to read and engage with it). publishing. I just write.