Remove 2003 Remove Content Remove Marketing Remove White Paper
article thumbnail

What Do We Need to Teach About Knowledge Work? | Computer Writing and Research Lab

Buzz Marketing for Technology

Skip to main content, access key C. Now reading the content area. Allen 2003; Senge 1994; Stone 2006). Allen 2003; Senge 1994; Stone 2006). In this white paper, I take a postcritical stance (Selber 2004). In his substantial writings on management, Peter Drucker (2003) calls for â??a That doesnâ??t

Research 190
article thumbnail

The information processing view of humanity

Buzz Marketing for Technology

I could capture entire conversations on audio or video, but this wouldnt be very useful unless there was great automated tagging of the content, and even then the really valuable outcomes are the insights generated rather than the entire conversation. SAP White Paper: Service Delivery Innovation. December 2003 (1).

Process 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

More Thoughts on Thought Leadership

Buzz Marketing for Technology

Sure you can get someone in your organization to write a white paper for you that you can send to trade pubs, email out to existing clients, post to your website and buy keywords to point at it that drive you leads. Prior to launching The Bloom Group, Bob for 10 years was director of marketing communications at CSC Index.

article thumbnail

Book Review: The B2B Social Media Book

Webbiquity SMM

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. Depth of subject matter expertise.

B2B 185