Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002. Clients in many fun sizes, industries, and locations reach her through the Web. There’s a lot of advice for small business owners to learn to say no. To prioritize our workloads, to avoid hastily jumping into activities without a plan for gain. It’s hard to follow that advice, especially when we most need it. And when launching a business – swamped with to-dos, events, and life – we always need it. MORE >>

Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002. Clients in many fun sizes, industries, and locations reach her through the Web. It all began when Michelle Quillin re-tweeted a recent post of mine. It was about remembering to use the headline and first lines to keep readers compelled to read, old and new. follower of hers read it, and tweeted in reply, “That made me want to vomit.” ” I was totally at sea. Michelle asked him why. Thank you again, Michelle. MORE >>

The rate of incidents concerning injury and illness in the workplace have declined annually for private-industry employers since 2002, when the Survey of Occupational Injuries and Illnesses was first published using current Occupational Safety and Health Administration (OSHA) requirements. Generally, nonfatal occupational injury and illness rates in private industries have experienced a downward slope since 2003. Every company is required by federal law to follow these general industry standards. Safety policies will, of course, differ by industry. MORE >>

Founded in 2002 in Brooklyn, NY by Chris Winfield and Danielle Lanzillo, they have since grown into a boutique Internet marketing powerhouse focused on increasing their clients’ sales and decreasing their customer service costs. Blonde 2.0 : Ayelet Noff has over ten years of experience marketing companies from various industries and specializes in marketing hi-tech brands. Digital Buzz : Featuring the latest digital ad campaigns, hot new Web sites, interactive marketing ideas, virals, industry news, social media, insights, and other great digital trends from all over the world. MORE >>

The pharma industry spends an estimated $27 billion marketing to doctors and other healthcare professionals.  Yet, “while physician time spent on the internet for clinical practice has quadrupled since 2002, less than one percent of HCP marketing spend is allocated to digital channels ”, this despite the fact that digital marketing includes the ability to measure campaign effectiveness and ROI.  Digital research firm  eMarketer tells us:  “the pharmaceutical industry hasn’t fully adopted web 2.0 Social Media Goes Untapped in Pharma. That’s right:  zero. The future is now. MORE >>