article thumbnail

What is Good Engagement Rate?

Oktopost

Want to hear more from renowned B2B marketing leaders? How to define a social media insight and come to meetings with data that matters to the business. Why looking at social media engagement rate is actually a disservice to proving your value as a social media manager. Catch all episodes here.

article thumbnail

Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

LinkedIn launched in 2002 to help business professionals network and connect. It’s part of the reason why 58% of B2B marketers prefer LinkedIn ads compared to other social organizations. Another reason could be that 80% of B2B leads generated on social media come from LinkedIn. LinkedIn general demographics.

LinkedIn 140
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Secrets to Better Brand Engagement on LinkedIn

agora pulse

When it comes to B2B and B2C companies, brand engagement on LinkedIn is the holy grail. Here are some numbers to keep in mind: 94% of B2B marketers use LinkedIn as a content distribution channel, compared to Twitter at 89%, Facebook and YouTube at 77%, and Google+ at 61%. Eye Popping LinkedIn Stats. Add Video to Your Content Mix.

LinkedIn 144
article thumbnail

Social Pros 20 – Katie Morse, Billboard

Convince & Convert

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). You have to take over for Eric at the part of the show where he delivers the social media stat of the week. Listen Now. The RSS feed is: [link].

B2B 115