article thumbnail

B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. While print in general has taken a beating over the past decade, B2B publications have been particularly hard hit, leading to speculation about the future of B2B trade magazines (content marketing?

B2B 150
article thumbnail

Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

LinkedIn launched in 2002 to help business professionals network and connect. Note: Much of the research and data provided by LinkedIn and other survey organizations are presented in the gender binary. It’s part of the reason why 58% of B2B marketers prefer LinkedIn ads compared to other social organizations. 75,000+: 45%.

LinkedIn 138
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The When, Where, How and Why of B2B Social Selling

Oktopost

Using social media to network has been a concept around since Reid Hoffman founded LinkedIn in 2002. But the art of using social media as a salesperson to build an empire has recently found its way into B2B sales organizations to help discover the right prospects, build trusted relationships and ultimately drive revenue.

B2B 103
article thumbnail

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

And well, they say that social media is the new link exchange, so instead of asking for an old-fashioned link (which might have worked in 2002), consider using a more viable strategy for this modern time period. Reply Maria March 1, 2010 at 6:54 pm I was researching social media etiquette and came across your piece.

Handbook 279