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Why Alps Bethneck is 5 Years Old

Ari Herzog

It started in 2002. From Singapore I’ve watched the social media world develop its identity and characteristics. I arrived here in 2002, as the debris from the dot com crash was still being cleared away. Often, friends from the “real” world gave me passage to the social media world. 2012: Today.

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The History of Social Media in 33 Key Moments

Hootsuite

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

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The When, Where, How and Why of B2B Social Selling

Oktopost

Don’t call it social selling. Using social media to network has been a concept around since Reid Hoffman founded LinkedIn in 2002. Back in 2012, Dan was a senior sales leader at LinkedIn and responsible for training LinkedIn’s very own global sales team. That is simply false.

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Social Media "Pioneers" Tell Why

Diva Marketing Blog

Recently many of my social media conversations seemed to be about the perception that social is a young person’s game. Perhaps that’s true to an extent as the Pew 2012 Demographic report i ndicates. Today social media is pervasive and mainstream awareness is very high. . ~ Ghostbusters.

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Social Pros 20 – Katie Morse, Billboard

Convince & Convert

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). This episode features Katie Morse of Billboard.

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278: Evolve Don’t Revolve Your Blogging

ProBlogger

” Now, I started blogging in 2002. It was a mind-blowing question to be asked because everything has changed in my blogging since 2002 except for the fact that a blog is pretty much the same thing. There’s lots of things have changed since 2002. The way we’ve been in 2002 is changing.

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