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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. Social Media is not like the dotcom rush to build a website and have a group of long haired people running it in a corner of your organization. Its time next year to embrace it!

Marketing 217
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. Social Media is not like the dotcom rush to build a website and have a group of long haired people running it in a corner of your organization. Its time next year to embrace it!

Marketing 157
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From The Information Age To The Connected Age " GigaOM

Buzz Marketing for Technology

You can see this shift both in the practices of individual workers and in the strategies of technology companies. Companies do too. Across the company, Google uses a more evolutionary development style, seeking innovation by spreading bets over many possibilities, most of which have little chance of success. vs. web 2.0

Web 2.0 263
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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

First (Real) Stop: Friendster In 2001, I took the plunge into Friendster , and as an early adopter, I befriended just about anyone I had some sort of association with and reciprocated every friend request. Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. Answers Yahoo!

MySpace 114
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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Meghan Biro. MeghanMBiro. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time.

Twitter 257
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Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

Busy : Manage the hierarchy inside your company. Burst : Connect laterally outside your department and company. Bursters see that opportunities to take 2,000 steps forward in one hyperleap are more likely to happen through connections with people outside the company. Busy : Always available during working hours.

Wiki 247
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10 Reasons Celebrities Are Better at Instagram Than Brands

Hootsuite

Fame obviously gives celebs an edge over companies on social. Use video to tell a story, introduce your company, and endear customers to your brand. The first @theacademy Awards I ever went to was in 2001 when I made a fake pass and snuck in. This concept applies for companies, too. Let’s be real. Repost @jonmchu ???

Instagram 137