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Inbound Marketing vs. Content Marketing – What’s the Difference?

Writtent Blog

Over the past 20 years, the internet has slowly overtaken the way consumers interact with brands. The absolutely official explanation for “inbound marketing” is that it was coined by HubSpot co-founder Brian Halligan in 2005. The basic idea of this approach is outlined in the graphic below: Image credit: Hubspot.

Marketing 109
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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

Although the idea captured the imagination and interest of several brand-name organizations, the timeframe was just too tight this year to line up sponsorship. Carrie Corbin leads the employment brand initiatives, recruitment marketing & media strategy as Associate Director – Strategic Staffing & Talent Attraction at AT&T.

Twitter 257
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Blog Business Model 1: Land Public Speaking Gigs Through Your Blog

ProBlogger

Since 2001, I’ve owned an inground swimming pool company that installs pools throughout Virginia and Maryland. During this time of struggle I stumbled upon a company called HubSpot and learned about inbound marketing, and decided to embrace blogging as a means of generating more traffic, leads, and sales through our company website.

Hubspot 38
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. To get good links, you don’t have to build brand new content. Link Building.

Marketing 264
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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

He’s brand manager of the Mobile Insider Summit and a frequent speaker nationally on mobile and mobile marketing. David Aaker is Vice-Chairman of Prophet , Professor Emeritus, UC Berkeley, the creator of the Aaker Model™ and a recognized authority on brands. David has published 15 books and his latest is Brand Relevance.

Twitter 196