Wed.Oct 05, 2011

Waxing UnLyrical

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The B2B End Around

Waxing UnLyrical

Guest post by Ken Mueller. Whether it’s marketing or public relations, I often have people tell me: “It’s different for me. I’m in B2B, not B2C. Social Media won’t work for me.”. To that I say, “Poppycock! Horsefeathers! Balderdash! Codswallop! Fiddlesticks! Tommyrot!” And I might even throw in a “Baloney!”. OK, I don’t really say that, but I want to.

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