Dear CEO: I’m Right Here But You Don’t See Me
Waxing UnLyrical
APRIL 7, 2011
This is a bit of a different post today. It begins with a letter. Dear CEO, I know you’re happy at the recent, positive, publicity for your organization that your PR team has been generating. And I know you’re hoping that this will translate into a more profitable bottom line for the company. But remember when you asked me, “What is the most important audience for us to reach in order to spread our message?”.
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