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How Political Posts Will Quietly Kill Your Network

Spin Sucks

David (DFish) Fisher makes the case on why you shouldn't share political posts on social media for the mere fact that you will always anger someone. The post How Political Posts Will Quietly Kill Your Network appeared first on Spin Sucks.

The Lego Model: How to Build Your Social Brand

SocialTimes Twitter

It seems to me that there is one universal truth in this world: Everyone loves, has loved or is nostalgic for Lego. In 2016, you don’t have a hope or a prayer of being the most powerful anything without an incredible online marketing campaign behind you. Twitter : Its 140 character content is playful, fun and easy to share. YouTube and online video marketing. Would you like proof? Twitter content.

The Spin Sucks Inquisition: Gerry Corbett

Spin Sucks

On this week's Spin Sucks Inquisition, we have former PRSA Chair and CEO, Gerry Corbett. He and Gini Dietrich talk all things PR, both future and past. The post The Spin Sucks Inquisition: Gerry Corbett appeared first on Spin Sucks. Related Stories The Spin Sucks Inquisition: Nicole Rodrigues The Spin Sucks Inquisition: Tony Gnau The Spin Sucks Inquisition: Deirdre Breakenridge.

Network Defense: Why Visibility Is Key To Rooting Out Ransomware

The Realtime Report

Network Defense: Why Visibility Is Key To Rooting Out Ransomware By Wendy Moore. Most organizations work hard to invest in reducing operating costs and improving the overall efficiency of their networks. But often there are unforeseen risks and costs that are associated with the infrastructure of connecting servers and hosts internally and out to third parties and devices. ” Click To Tweet.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

The Six Best Google+ Marketing Tools

Webbiquity SMM

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. But it can still be interesting place to hang out, and it may help with SEO. Google Review Count: 70,400. Google Review Count: 33,800.

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What Motivates People to Share on Facebook? (Infographics)

SocialTimes Facebook

More than one-half of all adults in the U.S. use social media, and 84 percent of internet users worldwide between the ages of 16 and 64 use Facebook specifically. While there are some generational differences between what people share, most Facebook users seem to favor sharing funny or inspiring content. But what is the real motivation behind what people share on Facebook?

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The State of Link Building 2016: What I Learned Manually Analysing 1,000 Search Results

Viper Chill

Do private blog network’s still work? Does a higher word-count help your pages rank better? Did Glen really spend 60 hours on this article? The rest of the time was spent coming up with a good headline but I clearly failed at that, so let’s see if I did any better with the chart. As you can imagine, doing this analysis manually was a very time-consuming process. The Results. Natural.

PR Has Officially Reached the Era of Data

Spin Sucks

Even when it seems impossible, media coverage is possible with the right mindset and tools at your disposal. In this new age of media relations, PR professionals have a soulmate that’s often overlooked: Data. Ryan Philemon shares the examples and strategy he and his team used to transform a client's internal data into compelling stories that left the media wanting more.

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Fair Use in the Digital Millennium Copyright Era

The Realtime Report

Fair Use in the Digital Millennium Copyright Era By Jenny Q. In an age when everyone is digitally connected and sharable content is abundant, legislation is needed to protect users, content creators, and distribution networks from the chaos that would otherwise ensue. The Digital Millennium Copyright Act (DMCA) was passed to move copyright law into the new internet age. ” Click To Tweet.

Why Every Markerter in 2016 Needs to Be a (Part-Time) Designer: 53 Design Terms and Tips to Level-Up

Buffer Social

When I first started out in marketing, I didn’t quite predict that I’d be a part-time designer, too. Now, in 2016, visual content is more than 40X more likely to get shared on social media than other types of content and it’s become obvious and even necessary for all of us marketers to have some at least basic design knowledge. — 53 design terms explained for marketers. 1. Golden ratio.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

12 Most Creative Strategies to Craft an Effective Blog Post

Peg Fitzpatrick

Do you wonder why some blog posts tend to attract a lot of readers and get a lot of reaction? This This is not really a measure of talent or the choice of words at all — it’s more about the skills you need to harness to get more of what you desire. In these 12 most creative strategies to craft an effective blog post, we’ll look at ideas how you can accomplish more on your blog. K.I.S.S.

4 Social Media Management Strategies for Mobile Consumers

agora pulse

How many social media management strategies REALLY incorporate mobile users? Most likely not enough. Marketing Land reported that nearly 80 percent of social media time is now spent on mobile devices. Mobile users are busy people, juggling multiple tasks at once. Therefore, when they check their social media accounts, it includes short time intervals. Encourage Sharing. Image Credit. Image Credit.

How to Love Facebook Live

SocialTimes Facebook

Brands have jumped on Facebook Live  with a sense of urgency, and for understandable reasons. Facebook is not only the world’s largest social network, it’s also a media monster. Since Facebook Live became more widely available in April, I’m already seeing some big-time successes, but also failures, such as BuzzFeed ‘s technology-marred interview with President Barack Obama.

12 PR Blogs Your Competitors Are Reading (And 3 They Don’t Yet Know About)

Meltwater

We barely have time to tailor every one of our PR messages by channel and… Read More. Blog PR

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The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

3 Tools and 5 Tips To Help Your Employees Master Social Employee Advocacy

SocialFish

What is Employee Advocacy? Is your marketing team stressing out to get recognized on social media and engage with your audience? Employee advocacy can help relieve them – all it takes is 5 minutes of your employees’ time. The concept is simple, your employees will share content on their social media and as a result, increase both their own and the company’s reach. Awesome Tools.

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Competition: The Good, the Bad, and the Ugly

Spin Sucks

Competition can be viewed one of two ways: It can be a huge threat or it can be seen as an opportunity. Gini Dietrich describes how to harness the latter. The post Competition: The Good, the Bad, and the Ugly appeared first on Spin Sucks. Business Growth entrepreneur fluid review helen levinson indigo interactive jura survey monkey the cube the cube bbq

Five Top-Rated Social Media Management Tools for 2016 [Infographic]

Webbiquity SMM

Guest post by Lilach Bullock. What is the “best” social media management tool out right now? Every social media manager has a preferred one that they always use, and it’s usually one of a handful of the top social media management tools on the market. They are also useful for monitoring certain keywords or conversations, and for analyzing your social media performance.

From Brexit to Nexit – Who’s Next After UK Votes to Leave EU

Talkwalker SM

The UK has voted to leave the EU in a historic referendum making “Brexit”, the British exit from the European Union, very close to becoming reality. But But the UK certainly isn’t alone in it’s euroscepticism and using social listening , we’ve taken a look at the other nations that may now be looking to leave the EU by tracking the various #?exit

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.

Facebook Testing New Pages Layout?

SocialTimes Facebook

Facebook appears to be testing a new layout for pages. Reader and OneCommand  digital marketing specialist Chris Ruberg  shared the screenshot below with SocialTimes, in which the Facebook page for Nissan of Queens  appears with an altered layout. The profile picture  is smaller. Page insights  appear below the cover image, rather than to the right of it.

The Future Is Better Than You Think

SocialFish

I want to tell you all about a webinar that AssociationSuccess.org is hosting with futurist Peter Diamandis on Tuesday June 28 at 12:30 PM EDT. REGISTER. Peter will challenge us to take a step back from the counter-narrative that is so engrained into our understanding of the coming years; he is explaining why the future is better than we think. Come to this webinar  and let’s discuss!

Integrated Marketing Communications is More than a Fad

Spin Sucks

Integrated marketing communications is more than a passing fad, yet many organizations have a hard time breaking down silos to present a cohesive strategy. The post Integrated Marketing Communications is More than a Fad appeared first on Spin Sucks. Related Stories The New Airbnb Logo: Integrated Marketing Communications or Not?

Introducing Sprout’s Built-In Image Editor Powered by Adobe Creative SDK

Sprout Social

When it comes to creating engaging social posts, compelling visuals are more important than ever. The sheer volume of images being shared across social networks each day suggests that, in order to stand out, creating unique visuals that are optimized for their intended networks and audiences is paramount to social publishing success. Upload, Edit, Compose, Target & Deliver. Product Updates

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

Twitter Engage: Twitter’s Answer to Facebook Mentions

SocialTimes Twitter

Celebrities, public figures and journalists have Facebook Mentions  from Facebook, and starting Tuesday, they also have Twitter Engage  from Twitter. Senior product manager Matt Dennebaum  announced the launch of the new application in a blog post  Tuesday, saying that at launch, it is only available for iOS users in the U.S.

Facebook Debuts Several Ad Products, New Features at Cannes Lions

SocialTimes Facebook

Facebook used the Cannes Lions International Festival of Creativity  in France this week to take the wraps off several new advertising-related products and features. The social network announced the beta-test of its new Audience Insights API; updates to its Canvas  full-screen immersive ad product; updates to its Slideshow  ad product; and the launch of the Facebook Creative Hub.

Ignite Social Media Named Social Agency of the Year

Ignite Social Media

In case you’ve been wondering why we’re drinking Mimosa’s at 9am on a Tuesday (or why our COO is dancing on Snapchat), it’s because we’ve recently been awarded Social Agency of the Year by Incite Group’s  Corporate Social Media Awards. This reward is to shine the light on the sometimes unsung heroes – the agencies that are helping improve and evolve corporate social media. Judges will reward an agency that has delivered multiple outstanding projects or results that have enabled clients to offer a first-class social media experience.

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How to Identify Popular Hashtags on Twitter

Spin Sucks

Hashtags are an integral part of the marketing strategy for the majority of successful social media marketers. If you are yet to explore this avenue, Jack Danielson shares four proven ways to find trending topics on Twitter that people in your niche are actually discussing about. The post How to Identify Popular Hashtags on Twitter appeared first on Spin Sucks. Comments Thanks!

How to Successfully Mine Your Social Media Data

Sprout Social

In grade school, our math teachers constantly told us to “show our work.” That same sentiment still rings true for social media marketers and advertisers. Now we’re counted on to show our work when we prove social media has a strong return on investment (ROI). It’s sort of crazy to think some businesses still don’t trust social media as an ROI source. What Is Social Media Data? Likes. Mentions.

Stickers Finally Come to Twitter

SocialTimes Twitter

Better late than never: On Monday, Twitter announced the ability to apply  stickers  to photos, but with an interesting twist. Senior product manager Sasank Reddy wrote in a blog post  that Twitter’s new #Stickers act as “visual hashtags ,” meaning that when a Twitter user taps on a sticker, they will see a timeline of public photos where that same sticker was used.

Facebook Live Getting Two-Person Remote Broadcasts, Pre-Scheduled Streams, MSQRD Masks/Effects

SocialTimes Facebook

Facebook used VidCon  in Anaheim, Calif., to announce three upcoming updates to its Facebook Live  live-video-streaming feature. Fitz Tepper of TechCrunch  reported that the social network will soon debut two-person remote broadcasts, prescheduled streams and the addition of masks and effects from recent acquisition MSQRD. Facebook will add the ability for Facebook Live users to add a second participant in a different location to their streams, Tepper reported, adding that verified pages  will get the first crack at this new feature later this summer, with other users to follow.

How to Create Maximum Content with Minimal Hassles

Convince & Convert

Welcome to Episode 2 of our brand-new series, Talk Digital to Me! Here Here today is Convince & Convert’s own Managing Editor, Jess Ostroff. As Managing Editor, Jess masterminds Convince & Convert’s major content channels, which include its podcasts, email newsletters, and the blog. Watch the video for an inside look at the editorial machine behind Convince & Convert! agree.

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Online Communication and Relationships: The Missing Skills

Spin Sucks

Online communication creates amazing opportunities for us as communications pros to connect with colleagues, clients, consumers, and communities through the online channels. However, we must use it as a tool and not a replacement for communication or relationship building. The post Online Communication and Relationships: The Missing Skills appeared first on Spin Sucks.

Add a Branded Content Tag to Verified Facebook Page Posts

Sprout Social

Facebook recently made updates to their Branded Content Policy , which requires verified Pages to apply a Branded Content Tag to posts featuring a third party product, brand or sponsor. Today, we’re pleased to announce that applying a Branded Content Tag to posts is now available when publishing to verified Facebook Pages from Sprout’s Compose window. Branded content is nothing new.