November, 2012

The Social Media Incubator

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Pinterest Breaks Through to the Top 50 Websites!

The Social Media Incubator

Wow, did we see this one coming? The Internet research marketing company, comScore, announced their data for the most visited websites and Pinterest attracted approximately 25.3 million visitors while breaking through to join the top 49 in ranks this past September, continuing on in this online social media marketing frenzy. According to Maxymiser.com , Pinterest has a higher referral traffic than Twitter, although number one in the ranks is the very well known social media company , Facebook.

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Will Election Day Tweets Help Determine the Outcome?

The Social Media Incubator

Nowadays, in just a few seconds through cyberspace, the latest dimension has been added in the communication process; the emotional dimension. This instant gratification dimension is fueled by feelings, spawned by the twitter generation, the texting age, or possibly in short, the web-gen. A superhighway of social media strategies such as YouTube videos, tweets and Facebook posts, garnering reactions at lightening speeds.

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5 Off-Line Marketing Tactics Equally Effective Online (And Lower Cost!)

The Social Media Incubator

In the old days, (say, 7 years ago), small and mid-size businesses relied on simple yet effective ways of promoting themselves and reaching the customers they wanted to reach. Some of these promotional tactics can also be accomplished online. Here are 5 old-world marketing ideas that can be carried over to your online marketing strategy , some at a lower cost than their more traditional fore-bearers, with a new-world spin: Newsletters – Remember when you had to write your newsletter, get it desi

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Is Klout An Accurate Measure Of Your Social Influence?

The Social Media Incubator

Klout is a service that claims to measure social media influence , but is it accurate? That’s the million-dollar question among social media marketers. The service has its proponents, but it also has its detractors. For starters, the definition of influence is a little bit murky. For instance, does it mean you get a lot of Likes on Facebook or a lot of Re-Tweets on Twitter?

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