Sat.Dec 29, 2012 - Fri.Jan 04, 2013

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Ottawa’s Twitter top 20 for 2012

Sherrilynne Starkie

Sherrilynne’s Ottawa Twitter top 20 lists used to feature on this blog monthly. But they were very time consumer to compile and the grading tools used kept changing algorithms and or other aspects of their service making the lists difficult to standardize. This list was compiled using Twitter Grader. All the profiles included are actually real people, not brands or companies.

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Updated Facebook Tip: Organizing, Moving and Editing Your Photos And Albums

SocMed Sean

Uploading photos to Facebook using your phone or tablet is easy. Reorganizing them, however, can be a real pain. Check out my tips for creating Facebook albums and moving photos between albums.

Tips 279
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10 Ways to Hit the Reset Button on Your Productivity

Justin Levy

Now that we’ve wound down the previous year and are getting back up to full speed, this presents the perfect opportunity to hit the reset button on your systems and processes, helping you to increase your productivity. This is a process that I go through every year and it helps me to feel refreshed and ready to tackle the upcoming year. Here are 10 areas that you should hit the reset button on TODAY: Email - Start off the new year with a clean inbox by archiving all email older than Dece

Products 255
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Stereotyping of Online Advertising- From The Eyes of a Print Media Publisher

Atom Thought

Hello Friends, In this edition of the ‘Guest Post’ we have Bhavesh Thakor, Publisher of AutoCar -The cult magazine for car lovers across the world among other titles. This article delineates the quandrum and confusion of a print medium that is trying to now also break into the online medium. Bhavesh rightly raises a few.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Pope tweets and so can your CEO

Sherrilynne Starkie

The Pope has seen the light. Last week he sent his first ever tweet: “Dear friends, I am pleased to get in touch with you through Twitter. Thank you for your generous response. I bless all of you from my heart.”. The Holy Father is 85 years old, and yet he understands the benefits of using Twitter as a channel to engage with the more than a billion Catholics around the world, especially the young.

Hashtag 343
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication.

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8 Free Smartphone Apps that Earn You Money

Waxing UnLyrical

In less than five years, smartphones have completely changed the way we communicate with each other and access our information. But with data plans and phone upgrades costing us a fortune nowadays, wouldn’t it be nice to have a couple of apps that could earn you some of that money back for a change? Image: Jewels Globe URL via Flickr, CC 2.0.

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10 Ways to Hit the Reset Button on Your Productivity

Justin Levy

Now that we’ve wound down the previous year and are getting back up to full speed, this presents the perfect opportunity to hit the reset button on your systems and processes, helping you to increase your productivity. This is a process that I go through every year and it helps me to feel refreshed and ready to tackle the upcoming year. Here are 10 areas that you should hit the reset button on TODAY: Email - Start off the new year with a clean inbox by archiving all email older than Dece

Products 203
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The Search and Social Weekly (1.1)

Josh S Peters

It’s a new year and a new start for the blog. I’ve been considering a lot of options for the direction of the blog and where I want to take it, do with it, accomplish with it, etc. One of the new features (and an encouragement to get at least 1 post per week done) is to publish a Search and Social weekly that rounds up the best / most important articles I’ve read the past week on search / SEO and social media.

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Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? Based on traffic, here are the top case studies we published in the last year, from social media fails to innovative, multi-platform campaigns: Toyota Under Fire For #CamryEffect Twitter Spam Superbowl Promotion (Feb 6): Twitter users that were tweeting about the SuperBowl received unsolicited @ reply messages from Toyota inviting them to enter a contest for a 2012 Camry.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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8 Must-Have Apps for Your Mobile/Social Business

Janet Fouts

Doing business in 2013 is going to be a whole lot easier if you can take your business with you on the road. I travel with an iPad and an iPhone as my mobile office, and it’s made it a whole lot easier to stay on top of my business, my teram and my clients. If you have some must-have apps for your business, why not share ‘em in the comments?

Mobile 175
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Three Words for 2013

Justin Levy

Welcome to 2013 and Happy New Year! As the holiday season fades into a memory, we spend time reflecting on the year that has past and on what the next year will bring. The start of a new year represents another opportunity to achieve the goals we have set out for ourselves. Inevitably there will be a number of unforeseen moments, some high and some low, that will impact us over the coming year.

Upcoming 164
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9 Everyday Tools to Increase Earned Media

Kikolani

This is a guest post by Aaron Lee. There are three types of mainstream media online. Paid media, owned media, and earned media. Owned media are media assets that you or your company owns including websites, blogs, and so on. Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches.

Tools 151
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75% of the World’s Heads of State Are On Twitter

The Realtime Report

Three-quarters of the world’s heads of state have a Twitter presence, according to a new survey from the Digital Policy Council. Out of 164 countries studied, 123 have a head of state on Twitter – some with a personal Twitter handle, others with an official government one. This marks a big change since 2011, when only 42% of world leaders were on Twitter, or 69 out of 164.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How We Generated a 1500% ROI on Facebook

Convince & Convert

What do you think of when I say “Facebook marketing”? You are probably thinking “coupons”, “promotions”, “product launch”, or even “contests”. Brands are well aware of the interest of the largest social network and its functions for promoting and creating an enthusiastic following. But Facebook is not only the El Dorado for “commercial” brands, it is also an ideal marketing tool for humanitarian and charitable organizations.

ROI 142
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Mobile Technology and Your Small Business

Ari Herzog

This is a guest blog post from Megan Totka, chief editor of ChamberOfCommerce.com. Mobile technology is not one thing. It’s not just a type of phone or a data plan. It’s not just an application or a QR code. Mobile technology is all these things and more. It’s technology in the form of cellular communication. It is a way of life now. In my opinion, mobile technology is the future of all communications for your business, internally and externally.

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Three Words for 2013

Justin Levy

Welcome to 2013 and Happy New Year! As the holiday season fades into a memory, we spend time reflecting on the year that has past and on what the next year will bring. The start of a new year represents another opportunity to achieve the goals we have set out for ourselves. Inevitably there will be a number of unforeseen moments, some high and some low, that will impact us over the coming year.

Upcoming 113
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Top Social Media Stats of 2012

The Realtime Report

What social media stats got the most attention in the last year? According to our traffic-counting elves, here are the top social media statistics we published in the last year: Twitter Hits 500 Million Registered Users (Feb 24): Approximately 12.3 new accounts are being registered per second, according to Twopcharts. However, that leaves two big questions: how many of these accounts are active, and how many are fake accounts ?

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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26 Truths About Me and Convince and Convert

Convince & Convert

For a long time now, I’ve been writing about the power of the “ Social FAQ.” It’s a simple premise, really. If you want to garner trust and overcome objections, proactively answer the questions that your customers and potential customers have about you. This idea is echoed often by my friends Joe Pulizzi and Robert Rose of the Content Marketing Institute , and by Marcus Sheridan over at the excellent blog The Sales Lion.

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How to Identify a Twitter Spammer

Ari Herzog

Scroll through the below tweets. Posted by different accounts, the fact each is the same is proof that each is controlled by the same person. [ View the story "Guess Which Twitter Account is Fake" on Storify ]. Guess Which Twitter Account is Fake. When 34 different people tweet the same message, could all of them be fake? Storified by Ari Herzog · Sat, Dec 29 2012 10:30:43.

Storify 131
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The Worthwhile Law Blog: How To Create Engaging Content For Clients, Not Lawyers

Idaconcpts

Blogging seems to be an unavoidable phenomenon these days, especially for businesses. Only a few years ago, no business wanted to waste it’s time creating blog posts…and most consumers didn’t want to waste their time reading them. Today, however, things have changed. Blogs are not only followed, shared, and commented on, but they also play a major role in your company’s search engine optimization (or SEO) efforts.

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Social Networking Stats: Facebook Nears Global Domination, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Twopcharts. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 400 million users. via Yahoo. Renren: over 170 million users. via iResearch iUser Tracker. VK: over 190 million users. via VK.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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The Most Valuable Lesson a B2B Marketer Will Ever Learn

Convince & Convert

Image via BigStockPhoto.com. As a journeyman marketing writer, my job is to simplify stuff. It often works like this: I go into a meeting. My client invited a number of others because they really know the product and the market. These are experts. After the handshakes, card swaps and small talk, I go into listen mode. My digital recorder is rolling.

B2B 139
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The Best Blogs to Read in 2013

Ari Herzog

During the final days of last year, Danny Brown published his list of 5 bloggers that everyone should follow and read. Three of the five I never heard of before, and therein lies the beauty of Danny’s list. It is his list. Do you have a ‘best of’ list? What are your suggested blogs for me to subscribe to, read, comment on, and share?

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Mobile eCommerce Tips for 2013

Idaconcpts

With the emergence of mobile tablets and smart phones, eCommerce websites need to rethink their overall business strategy to ensure their website is optimized for these devices. Since mobile device usage will only continue to increase in the coming years, it is wise for every eCommerce website to start to think about their mobile eCommerce strategy.

Mobile 122
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Usage of Connected TVs Rose 25% in 2012

The Realtime Report

Connected TVs – defined by eMarketer as any television connected to the internet – saw usage grow 25% in the last year, according to the latest eMarketer estimates. Now nearly one-quarter of all US households have and use connected TV; this number could approach 3 in 10 by the end of 2013. By the end of 2013, 35.1 million US households will have at least one television connected to the internet.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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The Importance of a Small Town Mentality

Convince & Convert

C.C. Chapman, Cleon Foundation @cc_chapman. C.C. Chapman , Founder and President of Cleon Foundation and author of new book Amazing Things Will Happen , joins the Social Pros Podcast this week to discuss his new book, sharing the advice that gets him through the day, and the positive influence of a small town mentality. C.C.’s book is so awesome, we’re giving it away for free to the first 25 people who review Social Pros on iTunes or promise to review Amazing Things Will Happen.

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3 Predictions About Social Media

Small Business Mavericks

Constant Contact has made some striking and bold predictions about social media in 2013. I’m going to focus on three of those. Social media will become a business-critical activity. Images will be more important for audience engagement. LinkedIn will become more important. All three of these predictions are bold in their own right. First, on social media becoming more business-critical , it’s almost there now.

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How To Become An Idea Machine

Twist Image

Where do ideas come from? If there were a magic formula or a way to both track and ensure that an idea makes it through your synapses into the real world, there would be gold in them there hills. What makes human life so fascinating (at least to me), is how some people come up with so many grand and clever ideas. It can be something creative that you find on Etsy or Fab or a new project on Kickstarter or Quirky.

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Interactive Social Media: Add Your Favorite Tune of 2012

The Realtime Report

Have you shared your favorite song of 2012? Social marketing solutions company Hyperactivate.com has created “the world’s first social media music mosaic” — powered by Spotify, the project aims to share everyone’s favorite tunes in 2012 via an interactive, social media collaboration. To participate, Facebook and Twitter users can go to this link and share their favorite 2012 tune, adding to a “blank canvas” that will eventually make up the mosaic.

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Using Creative Interactivity to Generate Facebook Results

Convince & Convert

What do you think of when I say “Facebook marketing”? You are probably thinking “coupons”, “promotions”, “product launch”, or even “contests”. Brands are well aware of the interest of the largest social network and its functions for promoting and creating an enthusiastic following. But Facebook is not only the El Dorado for “commercial” brands, it is also an ideal marketing tool for humanitarian and charitable organizations.

Facebook 124