Rio 2016: 285 Million Facebook Video Viewers, 139 Million Facebook Live Views
The 2016 Summer Olympic Games spurred 285 million unique video viewers on Facebook, with 59 percent of those under the age of 35.
The 2016 Summer Olympic Games spurred 285 million unique video viewers on Facebook, with 59 percent of those under the age of 35.
The social network’s Facebook Live prospered from the events in Rio de Janeiro, as well, with 139 million views throughout the games.
The top five Facebook Live videos from Rio 2016 (embedded below) were:
- Michael Phelps announced his retirement.
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