Wed.Nov 21, 2012

The Realtime Report

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Better Homes and Gardens, Allrecipes.com Use Pinterest For Thanksgiving Holiday Promotion

The Realtime Report

Better Homes and Gardens, Allrecipes.com and Campbellā€™s Soups have all turned to Pinterest for their “Best Thanksgiving Ever” promotion. Meredith – the company behind Better Homes and Gardens and Allrecipes.com – created the reader-driven Pinterest sweepstakes to “interact with readers, support partners and boost traffic and engagement metrics,” reports Folio , along with advertising partner Campbell’s Soups.

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