The Psychology of Facebook Page Engagement: Exploring Status Updates
The Marketing Blog
DECEMBER 21, 2010
If you are a marketer responsible for the social media function or a sociosumser (social + consumer = A consumer on the social web) trying to get a grip of user behaviour patterns on Facebook then you might consider reading this further. They say that beyond “Facebook” profiles, the biggest thing to have happened to Facebook has been Brand-pages. Brand-pages have immensely contributed to Facebook’s exponential growth and commercialization.
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