November, 2011

Techipedia: Tamar Weinberg

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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

This is a guest post by Andy Havard. Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms.

Strategy 213
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How Consistent Branding is Being Challenged in the Digital Age

Techipedia: Tamar Weinberg

This is a guest post by Lucy Hunt. In the past, maintaining consistent branding was a much less complex exercise than it is today. Before the explosion of everything digital, sustaining branding consistency used to be a relatively straightforward task which involved one-way communication with little or no feedback from consumers via a handful of separate channels.

Brands 185
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How to Hire Your SEO Partner

Techipedia: Tamar Weinberg

This is a guest post by Brad Schorr. Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. It is also one of the most perplexing. There are two enormous issues with search engine optimization that hinder your ability to zero in on the right partner: Rapidly changing, constantly evolving rules.

SEO 176
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Why Hiring a Marketing Department Has Changed—5 Subjects a Business Owner Must Now Consider in Every Interview

Techipedia: Tamar Weinberg

This is a guest post by Amanda DiSilvestro. Many current CEOs and business owners often have more to worry about than the 50 ways social media can drive traffic to a website or the 100 ways to help improve a website’s page ranking. In other words, they have more to worry about than trying to keep up with the latest and greatest marketing tactics. However, CEOs and business owners do have to worry about hiring new employees.

Marketing 162
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Is Your Business Worth An Extra Hour Per Week? 5 Reasons Why Your Business Should Blog

Techipedia: Tamar Weinberg

This is a guest post by Preston Ehrler. As a business owner, do I really have time to blog? I’m a business owner too, and I realize that we are already pressed to our limits for time. We are responsible for everything, including finding new business, working with our existing customers, interfacing with suppliers, running our books, and infinitely more.

SEO 163