SocMed Sean

JUNE 23, 2012

In 2011, Facebook announced a new advertising program called “Sponsored Stories” that basically told your friends what you were doing in the form of an add. For instance, if I posted “Grabbing my third cup of coffee from Starbucks today. Watch out co-workers!” as a Facebook status update, then Facebook could re-purpose that post and and add this advertisement to any of my friends’ news feeds: This blog post brought to you by Facebook Ads…just kidding Unfortuna

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SocMed Sean

JUNE 7, 2012

I’m going to go on my soapbox just one more time in the hopes that this message goes viral , spreads through the Interwebs, and finally convinces every “online marketer”, “ social media guru ” and “eBook entrepreneur” that they should, once-and-for-all, turn off Twitter auto-direct messaging. If you’re not familiar with the concept, you’re lucky.

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SocMed Sean

JUNE 21, 2012

I’ve been blogging for about 5 years now and as I look back over those years, I’m amazed at how much I have learned. Not just from researching and writing articles, but form the comments/feedback that I have received and the conversations that have been sparked with others via social networks like Twitter. I originally started at IntranetExperience.com and eventually moved over here to SocMedSean.com to expand my writings beyond internal social networks to both internal and external.

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SocMed Sean

JUNE 10, 2012

Of all the location-based social networks out there, Foursquare certainly has been the one to outlast the competition. Notice how I chose my words carefully. I didn’t say “Foursquare has beaten the competition” or “Foursquare has succeed”…I just said they outlasted the competition. Competitors like Yelp, GoWalla and Loopt have fallen by the wayside, leaving Foursquare to be the one left standing.

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SocMed Sean

JUNE 24, 2012

People. PLEASE READ THE WHOLE ARTICLE before you tweet! Be sure that you understand what information you’re sharing. It’s important. Recently, Twitter published a blog post indicating that they are going to create a feature called “Expanded Tweets” In the post, they clearly indicate that: “When you expand a Tweet linking to a news article by The New York Times , The San Francisco Chronicle or Der Spiegel Online , you can see a preview with the headline, the introdu

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SocMed Sean

JUNE 24, 2012

I finally got around to creating my Google+ page for SocMedSean. While I’m not really confident of the future of Google+, it doesn’t appear to be fading as fast as Google Wave did, so maybe Google is invested in the long-term search/social integration of the platform and is going to continue to shovel money into it. If that’s the case, then social media strategists shouldn’t ignore it, since it’s likely going to be a big part of the SEO formula going forward.

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SocMed Sean

JUNE 26, 2012

Developing a social media strategy isn’t easy, especially with so many channels out there…it sometimes feels like social media overload ! But ignoring social media outright definitely isn’t a good strategy. Your customers might already be engaged in conversations about your brand on sites like Facebook, Twitter, YouTube and Pinterest.

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