BrainDump: 101+ Things You MUST Know About Social Media For Business
FEBRUARY 3, 2013
I’ve been meaning to do this braindump for a while now. I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. So, here they are. learn from your experience too.
[Solved] Posting Photos To Instagram From Your Desktop
FEBRUARY 17, 2013
Well…it’s happened again. I’ve stumbled across another one of those social media tasks that should be soooo simple, yet isn’t. Similar to my articles on switching between Twitter mobile and desktop and reorganizing your Facebook photos , I expect that there are a lot of people out there searching for the answer to this one too. But when I tried to add a photo, no go. Cheers!
10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”
APRIL 1, 2012
Finding a social media professional to help you with your online activities can sometimes be a tough process. There are plenty of “experts”, “gurus” and “wizards” out there and many of them don’t have the experience you need. Will you provide me with links to your accounts? Why are these networks right for my business? Pretty self-explanatory. Probably not.
Thou Shalt Not Auto-Direct Message On Twitter
JUNE 7, 2012
I’m going to go on my soapbox just one more time in the hopes that this message goes viral , spreads through the Interwebs, and finally convinces every “online marketer”, “ social media guru ” and “eBook entrepreneur” that they should, once-and-for-all, turn off Twitter auto-direct messaging. So…one last plea to the masses. It is a good idea. Cheers!
Drive Toward Social Intelligence Maturity
Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.
Is Your Social Media Strategy Truly Agile?
JULY 24, 2012
Hang around any medium or large business for a while and you’ll start hearing many of the same corporate buzzwords. Phrases like: Ping me if you need me! Let’s figure out how to be more collaborative ! How can we be more innovative ? Are their opportunities for synergy between these projects? Can we put together a cross-functional team? And let’s be honest. Share them with us!
Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter
APRIL 5, 2012
Okay…I have to admit that I find these types of tweets mildly humorous: or It’s not that I find the pain of employees funny, but the shortsightedness of companies in their efforts to ignore new technologies always makes me wonder what they are thinking. This same company issues laptops, email, and wireless access to all of their employees. Hmmm…slight change in position, eh?
Will Facebook Always Be Free? Probably Not For Everyone!
APRIL 14, 2012
[Comic] Social Media Security Fail
NOVEMBER 21, 2012
Ever had this happen to you? You check your email and notice that you’re receiving all kinds of strange messages from your friends on Facebook? The first thought is “oh no…my Facebook account has been hacked!” ” But often, the reality is even more simple than that. It wasn’t some nefarious hacker from a faraway place who hacked your account…it was you.
Facebook Tip: Changing From Mobile To Desktop View On Your iPad Or Tablet
DECEMBER 23, 2012
I can’t live without my tablet. First, I had an iPad and then eventually switched to an ASUS Transformer as my primary gadget. If you are a tablet owner, though, you probably know that apps like Twitter and Facebook treat your tablet as a mobile device by default. Facebook can be just as infuriating, too. The effect is that the footer navigation gets pushed down even further. No easy fix.
25 Social Media Pet Peeves – How Many Are You Doing?
JULY 8, 2012
A while back, I asked a fairly straight-forward question on my Facebook page : What is your social media pet peeve? Mine is people who just post quotes all day long, thinking they are being inspirational. What’s yours? The number and variety of responses I got was amazing, so I thought I’d digest them into categories. So…here they are. 25 social media pet peeves. Cheers!
Social Media Marketing GPS
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
MARCH 24, 2012
The One Tip That Took My Blog To New Levels. Stop Caring.
JUNE 21, 2012
I’ve been blogging for about 5 years now and as I look back over those years, I’m amazed at how much I have learned. Not just from researching and writing articles, but form the comments/feedback that I have received and the conversations that have been sparked with others via social networks like Twitter. Stop caring. Stop caring. My blog became about me. And people liked that. Cheers!
10 Surefire Ways To Avoid Looking Like A Twitter NooB
NOVEMBER 27, 2011
So, you’re ready to Tweet, right? You’ve realized that Twitter isn’t just people sharing what they ate for breakfast and that there might be some real value to engaging with the 100 million active users that might give you valuable insights about your products, services, and competitors. Who are you? What do you like? Are you actually a human being? Why should I follow you back?
Social Tip: Organizing Photos In The New Facebook Timeline
MARCH 6, 2012
With the rollout of the new Facebook timeline to most users, there has been a lot of confusion about how you used to do things in Facebook and how you do them now. For me, one of the most confusing has been the organization of photos. Because I upload a lot of photos to Facebook from my phone, every photo lands in my “Mobile Uploads” folder (also known as an album) by default. Cheers!
The Smart Marketer's Guide to Social Media Management
Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.
Bloggers Block – When The Words Just Won’t Come
SEPTEMBER 30, 2012
Frustrated courtesy of M artinaK15 on Flickr via Creative Commons Writer’s block sucks. Blogger’s block sucks more. And believe me…there is a difference. For me, writer’s block doesn’t mean I can’t write, it means that I can’t write about what I want to write about. No matter what I type, it’s just not right. Here’s the link to the shirt.
Butchering The Google Chrome CPU Hog
JUNE 30, 2013
This one is going in the tech category, but since so many of manage our social media channels via a browser like Chrome, I’m going to post a solve that might help others out there. Recently, one of my computers has been behaving badly. The fan run constantly, the CPU cycles are running high, and the performance is just…well…horrible. Again, I turned to a free tool. Chrome. Cheers!
The Secret Formula To Social Media Success (shhh…don’t tell)
JANUARY 21, 2012
There is no doubt that 2012 is going to be THE year of social media. Even old-school marketers and brand managers are starting to wake up and figure out that social media isn’t a passing fad, it isn’t just about “cats on skateboards” and “people eating oatmeal” and that ignoring the conversation is only going to leave them further behind their competition.
Weak Passwords Can Jeopardize Your Personal And Professional Security [Infographic]
JUNE 11, 2012
Are your passwords strong? Better yet…are they weak? Do you know the difference? know, I know…passwords are a pain. They’re hard to remember, sites keep making you change them and don’t even get me started on the process you have to go through to reset them. It would just be better if we could all use 1234 as our passwords, right? Wrong! Not really. Getting Stronger! Cheers!
Master The Next Wave Of Social
As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.
What Do Your Social Media Updates Say About You?
NOVEMBER 4, 2012
One of my favorite social media myths is that it’s easy. To engage in social correctly, so few understand the time, effort, budget and commitment that it takes. Too often, there are folks who think that they best way to get involved in social media is to open an account on every single channel and then start blasting their thoughts, comments, photos, check-ins and videos out to the world.
Can Social Media Disrupt Your Life Or Career? 5 Tips For Managing The Timesink
SEPTEMBER 3, 2012
Social media offers a lot of great opportunities and access to information. If not kept in check, writing articles, playing online games and surfing blogs, tweets, posts and photos can easily suck away hours from your day. These activities may actually cause damage by keeping you from meeting your work deadlines or distracting your from your real-life relationships. Cheers! –Sean.
Innovators, Entrepreneurs, and Developers: Use Your Skills In The Fight Against Diabetes!
MARCH 6, 2012
I am a sucker for a challenge…almost to a fault. just can’t walk away from a good opportunity to wrap my brain around a problem. Photo courtesy of RRix on Flickr via Creative Commons. The funny thing is, while I love to pick apart a problem I’m not usually the person that actually identifies the solution. You see, I’m a connector. It’s a rush. Do you know the feeling?
Social Media Isn’t About The Numbers! Or Is It?
APRIL 17, 2012
I’ve said it once, I’ll say it again. If you ask me what my Klout score is …I’ll likely vomit. Too many folks get caught up in the numbers game when it comes to social media. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right. So, should you ignore the numbers? Maybe.
Maximizing LinkedIn for Business
Get started on truly maximizing your LinkedIn presence with this informative eBook.
Are You A Social Media Channel Changer?
AUGUST 21, 2012
I admit it…I’m a channel flipper. Combine 300 channels in my cable package, with an extremely short attention span and you have all the ingredients necessary for an evening of click…click…click… Are you changing the channels too quickly when it comes to social media? And my channel changing doesn’t even have a reasonable pattern. ” But wait.
Your Blog Stinks! You Should Quit!
JANUARY 1, 2012
What to do…It’s 2012 and you’ve been blogging for almost a year now with no success. You published 30 articles this year, but none of them have gone viral , you still only have 250 followers on Twitter (none of whom retweet you), and your Google page rank still sits at a 2. Maybe it's time to give up and pull the plug on that blog. You wouldn’t be the first. Do more! ??
[INFOGRAPHIC] Social Media Explained Through Coffee
APRIL 12, 2013
For today’s funny Friday, I had to share this great infographic from the fine folks at MarketPlaceMaven. If you don’t “get” social media, grab a cup of coffee and walk through each of these steps and maybe this infographic will help you bridge the gap If, after reviewing it, you still don’t get social media…at least you have a cup of coffee. Right? Cheers!
[Comic] Are You Really ‘Doing’ Social Media?
MARCH 10, 2013
Engaging in social media is significantly harder than it sounds. Some believe that social media is free , simply because it generally costs nothing to secure a Facebook page, Twitter handle, and YouTube account. So, you’ve registered all your social media channels, do you know what to do with them? You wouldn’t implement a cheap call center would you? Share them in a comment! Cheers!
Think Twice About Automating Your Social Media Efforts
DECEMBER 21, 2011
I recently participate in an Twitter chat where the conversation turned to whether or not it’s a good idea to automate social media activities. The conversation primarily revolved around whether the “always on” nature of sites like Twitter require that you tweet 24 hours a day, since your followers aren’t necessarily in the same time zone. Cheers! Digg this!
Opting-Out Of Facebook Sponsored Stories May Be On The Way
JUNE 23, 2012
In 2011, Facebook announced a new advertising program called “Sponsored Stories” that basically told your friends what you were doing in the form of an add. For instance, if I posted “Grabbing my third cup of coffee from Starbucks today. Watch out co-workers!” In face, Facebook’s FAQs clearly indicate that opting out wasn’t an option. Too funny! Cheers!
Thumper’s Rule – Knowing When And How To Avoid An Online Argument
MARCH 11, 2012
'Angry bird puts a lid on it' courtesy of etee on Flickr via Creative Commons license If you’re engaged in social media for either personal or professional purposes (and if you’re reading this, I’m betting you are), there’s an important skillset and rule that you might want to think about: The art of not replying. But don’t be a troll. Prove it. Cheers!
Outsourcing Social Media – Is It Worth It?
MAY 25, 2012
Today’s guest post comes from Matt Powers, who is an Internet Marketer at Blue Soda Promo , an online promotional products company. appreciate Matt taking the time to share an interesting experience he had with outsourcing social media management! In today’s economy, every company is always looking for new and more cost effective means of doing business. Are they really working? Cheers!
Good Or Bad – You Must Engage With Your Customers Through Social Media
MAY 1, 2012
Today’s post comes from Laura Clarke,a blogger and lover of all things social media. Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software. appreciate Laura sharing her thoughts/experiences with customer engagement via social media channels! Never has social media been such a brilliant marketing and customer relation tool. Cheers!
Can Publicly-Traded Social Media Companies Survive?
JULY 29, 2012
Working for any publicly-traded is a unique experience. During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Like clockwork, we would begin each fiscal year (and each quarter) working on serving the customers. One simple word. Alignment.
Can Good Social Media Customer Service Help You Grow Your Brand?
FEBRUARY 21, 2013
This week we welcome guest blogger is Stanna Johnson from Qwaya. Stan is an online writer and a social media enthusiast who loves to write about the latest social media trends. Feel free to leave any questions or feedback about the article in the comments section below and Stan will check back to follow up. Every business operating has one thing in common. They all need customers.
Mythbuster: Tweets Are NOT Going From 140 To 280
JUNE 24, 2012
People. PLEASE READ THE WHOLE ARTICLE before you tweet! Be sure that you understand what information you’re sharing. It’s important. You can continue to read the article, follow these accounts, and reply, favorite or retweet the Tweet.” Unless you have a boatload of cash to spend on advertising with Twitter, you are still limited to 140 characters. Cheers! –Sean.
Spring Cleaning For Your Blog – How A Little Work Can Drive Search Engine And Social Media Traffic
MARCH 18, 2012
"Spring" via promanex on Flickr under creative commons license. Ahhhh Spring! The flowers are blooming, the trees are budding, and there’s a sense of renewal in the air. But with Spring also brings with it the need to do Spring cleaning. For our cars, we wash off the grime and road salt that has built up over the last few months. Do you have too many widgets? There you go! Cheers!
Three Words That Will Speed Up Your WordPress Blog
JANUARY 20, 2013
Images…we all love them. Whether it’s funny #FAIL photos, pictures of our family or maybe photos of our favorite recipe or vacation spot, we love to share them with others. And recent trends in social media are showing that sharing photos and images is a great way to make sure that your blog posts are getting traffic. So, therein lies the challenge. Through WordPress plugins, of course!
PLEASE Don’t Visit My Google+ Page! Here’s Why.
JUNE 9, 2013
No, this isn’t another one of those anti-Google+ posts and no…it isn’t one of those reverse psychology attempts to actually trick you into visiting my Google+ page. In fact, I really don’t want you to visit my Google+ page and I have a good reason for it. There is robust photo and video integration, as well as overlap between YouTube, Google Search and Gmail. Cheers!
Cupcakes And Controversy: A Lesson In Business Social Media Etiquette
FEBRUARY 6, 2013
This week we welcome guest blogger Amy Stewart, Senior Manager of Social Media Strategy for Intouch Solutions & author of great Kansas City-focused blog at beyondtheplazalights.com. Amy also tweets at @amylynnstewart , so be sure to check out her blog & twitter account. Thanks to Amy for sharing her insights! It seemed very childish and unprofessional. Share it in a comment!