SocialFish

FEBRUARY 9, 2011

You’ve decided that you want to start using WordPress as your nonprofit’s website. You’ve outlined a blog strategy, defined specific goals, decided on topics, and have determined who will publish content. So what are the next steps? Where would you begin if you wanted to start blogging with WordPress today? Building a website is not as hard as some people make it seem.

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WordPress FeedBurner Domain Name How To 189

SocialFish

FEBRUARY 14, 2011

Came across this fabulous slide deck by Jordan Viator ( @jordanv ), Interactive Communications Manager at Convio. Thanks to James Stewart at the American Society of Military Comptrollers for the hat tip via an ASAE listserv. Analysis, Benchmarks, and Campaign Conclusions – The ABCs of Social Media ROI. View more presentations from YNPN DC.

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ROI Social Media Analysis Campaign 187

SocialFish

FEBRUARY 15, 2011

Enter the YouTube DooGooder Nonprofit Video Awards ! You could win a $2500 (provided by the Case Foundation), have your video on the YouTube Homepage (just think of the traffic…!!) and a free registration to NTEN’s Nonprofit Technology Conference. The Awards are open for submissions from members of the YouTube Nonprofit Program until March 2nd.

Video 185

Video Conference YouTube Organization 185

SocialFish

FEBRUARY 9, 2011

I’m honored to have been asked to provide some answers to the following questions for B2B Blogging Trends , a white paper produced by Tony Karrer and Tom Pick, the guys behind the great social media for business site Social Media Informer : What do you see as key trends in B2B Blogging for 2011? If you’ve not started a blog yet, is 2011 the year to do so?

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B2B Trends Project Course 182

SocialFish

FEBRUARY 20, 2011

I love Nina Simon, who writes the amazing blog Museum 2.0 and has written a book about the Participatory Museum. She’s also a great, energetic speaker. If you have some time on this lazy Sunday, please take 25 minutes to watch this video of her talking about the role of design (and specifically the role of what she calls “scaffolding&# and “constraints&# ) in getting people to participate in the activities of an institution – in this case, museum exhibits, both real-life

Communities 180

Communities Activities Video 180

SocialFish

FEBRUARY 24, 2011

Just randomly came across this 5-minute video about how the Public Relations Society of America uses social media. Not entirely sure what the reasons were for posting this (there’s no explanation in the post where I found it ), but what do you think? If you’re a PRSA member, is this accurate? Is it PR spin? Whether you’re a member or not, what do you think about associations explaining the value of social media for them?

Social Media 178

Social Media Video Examples 178

SocialFish

FEBRUARY 23, 2011

I spend a lot of time within the social media bubble, where no one (any more) questions the value of Twitter. But I also spend time outside of the bubble, which is not always easy (but very important if you ask me). And outside the bubble, you hear what we’ve been hearing for years: “I just don’t get Twitter. Why would I care what you had for lunch?

Organization 177

Organization Collaboration Social Media Twitter 177

SocialFish

FEBRUARY 8, 2011

Live it, love it. How fabulous is Hugh MacLeod ‘s interpretation for us of Open Community: A Little Book of Big Ideas for Associations Navigating the Social Web. How can you resist this? BUY OPEN COMMUNITY. On Amazon. On Amazon Kindle. Bulk Orders.

Communities 176

Communities Buy Features 176

SocialFish

FEBRUARY 2, 2011

I’ve been testing Timely , developed by the great guys at Flowtown. It’s a scheduling tool for tweets, based on an analysis of your Twitter account activity. It’s insanely easy – there’s a handy bookmarklet, and you can just click to send something you want to tweet to your Timely queue. READ THIS GREAT POST about why scheduling tweets is important – not only to get the most bang for your buck when you want to post something important, but also to limit the

Bookmarklet 176

Bookmarklet Tools Analysis Activities 176

SocialFish

FEBRUARY 17, 2011

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. We loved Garry’s idea for this two-parter and we welcome any guest post ideas from any of our readers who are interested in digging into Open Community from whatever angle you choose.

Communities 174

Communities Lurker Forums Collaboration 174

SocialFish

FEBRUARY 23, 2011

Just a quick follow-up to Maggie’s post on Community Management 101. Rachel Happe of the Community Roundtable pointed us to her slide deck on “Community Management Fundamentals&# in the comments; I wanted to make sure everyone sees it. Thanks, Rachel! And by coincidence, there’s a great post by Paul Schneider this week on associationTECH about 5 Common Pitfalls to Avoid When Launching an Online Community which is worth reading in relation to these other resources.

Resources 169

Resources Communities Comments Community Platforms 169

SocialFish

FEBRUARY 4, 2011

Wanted to point you to a fantastic conversation/debate going on over at Talent Anarchy , one of my favorite blogs. If you’re not familiar with Talent Anarchy, check out the topics Jason Lauritsen and Joe Gerstandt write and speak about. Here are a few excerpts to give you a flavor of the debate. Jason starts it off in The Measurement Imperative : The beginning of the year is always a time of renewal and big plans in business.

Metrics 165

Metrics Social Capital Exercises Organization 165

SocialFish

FEBRUARY 18, 2011

We do so much writing and teaching and learning, that we sometimes forget to share what we actually do on a day-to-day basis. Maddie and I field questions all the time about what we do, who we’re working with, and how we work. So we’re going to start writing about our consulting practice a bit more. You’ll start seeing a quarterly recap of what we’ve been up to, and what we’ve been working on.

Review 160

Review Policies Consultant Training 160

SocialFish

FEBRUARY 11, 2011

This is the first in a new series of guest posts by famed blogger on social media and events, Jeff Hurt, of Velvet Chainsaw Consulting. W00t! Image by Splitbrain. No doubt you’ve started investigating the dizzying array of digital solutions for your event: content-capture, hybrid, live stream, on-demand, Skype, videoconferencing, virtual, webinar, 2D, 3D.

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Eventful Virtual World Telecommunications Avatar 216

SocialFish

FEBRUARY 28, 2011

This post kicks off a series of executive interviews we’re doing about the concepts in our book, Open Community. We sat down with Susan Sarfati , who was CEO of GWSAE, the founding CEO of The Center for Association Leadership and Executive Vice President of ASAE, before starting her own consulting firm in 2008. Susan is someone we greatly admire, and we were thrilled to get the chance to bring you some of her thoughts on Open Community.

Communities 170

Communities Collaboration Diagrams Authentication 170

SocialFish

FEBRUARY 1, 2011

Here’s a monthly selection of links to some of the most interesting posts that we’ve read and shared over the last 30 days. These kinds of posts are what inform our own writing here at SocialFishing; hope you’ll dip in and out at your leisure! The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse.

comScore 172

comScore Journal Analysis Proposal 172