Establishing a Vision and Then Getting Your Team to Buy Into It
Social Media Strategery
MARCH 23, 2012
As I wrap up my first week in Chicago, I've fully realized the advantage of working with the same people for years – they knew exactly how I thought about PR, social media, communications, and branding. They knew what I looked for in their work, what questions I would ask, what points I wanted them to make. Over the years, they had heard me say the same things so many times that they had all bought into the same approach to our work.
113 
Let's personalize your content