I Didn’t Fail the Test, I Just Found 100 Ways to Do It Wrong
Social Media Strategery
JUNE 22, 2011
I like failures. I like hearing about failures and learning from them. I like hearing that other people have made the same mistakes I have and succeeded in spite of (in some cases, because of) those mistakes. I like hearing how one social strategy fails miserably in one organization yet thrives in another. Sure, I enjoy talking with my counterparts in other organizations about their successes, but I almost enjoy hearing about the failures more.
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