2009

Social Media Network Marketing

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Tips for Making a Corporate Blog Stand Out

Social Media Network Marketing

Talk about something other than yourself. Too many corporate marketers make the mistake of creating blogs as purely another mechanism to talk about their products and services. While increased sales and improved brand visibility may be two fundamental goals of a corporate blog, there are more effective ways for achieving those goals that just pushing product.

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Social Networking at a glance

Social Media Network Marketing

Social networking media can be a helpful tool for companies to generate more business, marketing experts say. The most common sites for business purposes are Twitter, Facebook and LinkedIn, experts say. Twitter: A free, real-time messaging service that lets users send out messages, or "tweets," of up to 140 characters to "followers" who sign up to receive the tweets.

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Content Is Still King, but Conversation Is Queen (and Conversion Is the Prince)

Social Media Network Marketing

Nothing beats well-written, informative, entertaining content in all its forms: blog posts, tweets, videos, podcasts, images, webinars, or whitepapers. Place yourself in a position of being a knowledgeable expert (assuming you are, of course). Community is the context. Moreover, keep content and commerce separate. Never the twain shall meet is a good rule of thumb.

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Authenticity and Transparency Are Social Networking Cornerstones

Social Media Network Marketing

The words "authenticity" and "transparency" may seem trite, but I believe they remain the cornerstones of this new media-marketing paradigm. Be real. Be open. Be honest. Admit mistakes when you make them.

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Salesforce.com Introduces Chatter

Social Media Network Marketing

Salesforce.com has announced that it has developed a collaboration platform that brings social networking into the enterprise -- Salesforce Chatter. And for the more than 60,000 Salesforce.com customers, Chatter should be something to talk about. Chatter will be more like the other social networking tools many people are already using in their personal lives.

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Slide Share updated Account Types

Social Media Network Marketing

At Slide Share previously there was just one type of account, namely an Individual Account. Now the team of Slide Share have realized that there is more to it. That there are companies, NGOs etc all onboard.

Types 50
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Personal Branding on FaceBook

Social Media Network Marketing

Facebook is growing fast and as their list of users grows so does the list of people getting hired, fired, embarrassed and shunned. Globally, as you can see there are vast opportunities on Facebook for personal branding but the opportunities for tainting your reputation or losing your job are even more vast. In fact, nearly 1 out of 10 employers globally now admit to firing employees because of their activities on Facebook [The actual number is much higher because many employers would never open

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