Thu.Jan 17, 2013

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Facebook Graph Search: Why Investors Shouldn’t Worry

Mindjumpers

Much anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends. Graph Search offers an entirely new way to explore your social life by asking questions in a natural language and even very specific queries.

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84% Say Company Leaders on Social Media Provide A Competitive Edge

The Realtime Report

Does having a company leader on social media give that organization a competitive edge? A recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results. Out of the 505 respondents (who skewed toward “more advanced” social media users), nearly two-thirds of the respondents (64%) reported that their leaders were involved in social media.

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Trending Sources

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3 Creative Ways to Leverage “Big Data”

Convince & Convert

Image via dermiller. We’ve heard the buzzword term, big data , in many different circles, referring to the ability to collect large sets of complex data that is normally difficult to filter. But, once companies have the data, what should they do with it? As Jay mentioned during the Social Pros Podcast with Chuck Hemann last year, “The future is not big data, the future is big understanding, and it’s not the same thing.

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How To Write Content That Closes Sales

Small Business Mavericks

Your website content must do two things: It must first appeal to your ideal customer. And, secondly, it should close the sale. This is the dual nature of all website content. Your Ideal Customer. Your ideal customer is the person you want to do business with. For an auto mechanic, it might be people who are experiencing car problems. You may even specialize in a particular type of automobile – say, drivers of foreign cars.

Content 101
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Ambiguous Brand

Twist Image

Branding is no longer a zero-sum game. Back in my music journalism days, I had the chance to interview Gene Simmons from KISS on several occasions. It was always an "experience," and he always spouted off quotable little sound bytes about rock n' roll, the lifestyle and the people who like and connect with KISS. In short, Simmons frowned on apathy.

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#1: List Building with Social Media

Amy Porterfield

Welcome to the Online Marketing Made Easy Podcast. I am seriously thrilled to jump into this podcast! I know it sounds a bit silly, but I could talk about online marketing all day long – I just can’t get enough of it. (But I must admit, sometimes it drives my husband crazy!) About this podcast: As you […]. The post #1: List Building with Social Media appeared first on Amy Porterfield | Online Marketing Expert.

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Social Media Predicts NFL Conference Champs

Jeff Esposito

Thirty-two teams entered the NFL season with visions of hoisting the Lombardi Trophy. This weekend, only four remain. Two teams will come out of Championship Weekend with the right to represent their conference in the Super Bowl. In the AFC, we’ve got the Ravens at the Patriots; while the NFC boasts the 49ers visiting Atlanta in the Georgia Dome. Two pretty solid games if you ask me – both equally as tough to pick.

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My 10-in-1 Content Creation Strategy [Case Study]

ProBlogger

This guest post is by Wayne Turner of MurrayKilgour.Com. Content creation calendars and schedules are the bane of most serious bloggers’ and content managers’ lives, depending on which side of the creative block you’re on. I straddled this fine line on many occasions until my Eureka moment. Having amalgamated my home radio and video studios I realised that I could double up on content creation with my business-consultant partner, a content reservoir of genius proportions.

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Manti Te’o story gets Taiwanese animation

Jeff Esposito

No comment needed aside from – sad, but awesome…

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4 Google Apps for Android

Idaconcpts

Google has taken over a large swath of the World Wide Web. No getting around that. From securing their indelible place as the dominant web search engine, Google is positioned to become just plain dominant. You can’t readily change who is the top Internet banana at any given moment. But you can make Google’s xenophobia work in your favor by jumping on the bandwagon.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Cartoon of the day

Jeff Esposito

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The Impact Of Photos On Facebook [Infographic]

Firebelly

When it comes to posting on your business Facebook page it’s important to keep in mind the value that photos add to your text and/or link posts. The infographic by Wishpond reenforces strong data that photos are king when it comes to posts. For example, photo posts on Facebook receive 84% more link clicks and 53% more likes on average. Facebook posts that include photos also have 120% more engagement than the average posts.

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