Are You Listening?
Small Business Mavericks
JANUARY 16, 2013
Social media is good for more than just marketing or schmoozing. It’s also good for listening. In fact, if you want to keep tabs on your competition, listening is essential, and there are plenty of tools available to help you listen. Online listening entails many tactics. Here are a few I recommend: Google Alerts. Google Reader. Klout. TweetDeck or HootSuite.
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