Sherrilynne Starkie

JUNE 29, 2012

Nicked from Marketing Pilgrim. Ever update your Facebook with a silly remark and then regret it? It happens all the time. Now, there’s a new website that collates people’s embarrassing updates, categorizes them and publishes them for all world to see (again). It’s called We Know What You’re Doing. “I love my work. I just hate my boss,” says Donovane van D, while Polly B announces, “One good thing about being super hungover is my mum gives me a lisence

Social Media 348

Social Media Foursquare Privacy Policies 348

Sherrilynne Starkie

JUNE 7, 2012

The CPRS Ottawa /Gatineau Student Program recently invited me to speak to a group of recent public relations and communications graduates. The event was designed to help students make the transition to PR professional and support them in their search for a full-time job. My short presentation focused on how to use social media for job search. I gave a brief overview on how recruiters use social media to source applicants and advertise vacancies.

Social Media 323

Social Media Health Care Case Study Overview 323

Sherrilynne Starkie

JUNE 13, 2012

The agency I work for, Thornley Fallis Communications, and our client, the Ontario Real Estate Association (OREA), have just been awarded a Gold Canadian Public Relations Society (CPRS) National Award of Excellence – for Best Multi-Media Projects for external audiences. The video below showcases the campaign: Congrats to the account team! Related posts: Bloggers are important in PR.

Real Estate 313

Real Estate ROI Newsletter Applications 313

Sherrilynne Starkie

JUNE 8, 2012

Foursquare has been around for a few years and has always been a bit of location-based fun. Users ‘checked in’ at places they had visited to compete with friends for points and, very occasionally, get free products and services. The social network boasts a community of 20 million users, but never really seemed to go mainstream. But that’s set to change with yesterday’s relaunch of the ‘All new Foursquare ‘ Image via CrunchBase.

Foursquare 294

Foursquare Compete Social Networking Newsletter 294