Sherrilynne Starkie

FEBRUARY 5, 2012

After a brief absence (December and January) the Ottawa Twitter top 20 makes its return. I started doing these tables over a year ago to illustrate how being popular (Grader) on Twitter doesn’t necessarily mean you have influence (TweetLevel). Over time many of the names have changed, established handles have slipped and new ones enter the fray.

Twitter 361

Twitter Influencer Newsletter List 361

Sherrilynne Starkie

FEBRUARY 13, 2012

Reuters has launched Social Pulse , a social media hub on Reuters.com which highlights social media’s most shared news, companies and influencers. It displays the news that is most popular in Reuters social network. It also has a stock sentiment module, which features opinions from hundreds of thousands of sources captured and curated by WiseWindow , which uses statistical techniques and natural language processing to deliver predictive data in realtime.

Wireless 292

Wireless Klout Module Directory 292

Sherrilynne Starkie

FEBRUARY 19, 2012

This video is chock full of the latest statistics for social media use in business and discusses what’s important in measuring ROI. Related posts: Brands use social media for PR. Social media boosts campaigns. Driving ROI from social media for airlines . Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE. Related articles. Measuring The ROI Of Social Media (viralblog.com).

ROI 290

ROI Social Media Airlines Statistics 290

Sherrilynne Starkie

FEBRUARY 20, 2012

Social Media Informer is a website that collates social media blog posts to create an online where people can get all the latest news, information and opinion. Its tagline is “The Best Content about Social Media for Business”, and it sits alongside Alltop and Social Media Today in terms of content and community. Some of social media’s top bloggers are featured on Social Media Former and it gives readers a great one-stop-shop to read their favourite blogs.

Social Media 279

Social Media Alltop RSS Widget 279

Sherrilynne Starkie

FEBRUARY 17, 2012

Apparently, Canadians like to use of technology to manage their personal relationships. So much so they tend not to worry about family due to technology advances helping to keep people connected. This is the finding of a report published this week by Rogers (client). The report focuses on how technology users connect to family and friends and includes a survey that 58 per cent of Canadians cannot imagine life without the modern conveniences of texting, email and social networking, while 39 per

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Report Survey Social Networking Newsletter 308

Sherrilynne Starkie

FEBRUARY 11, 2012

Content is set to be one of the biggest trends in B2B marketing for 2012, but the concept is not all that new. Corporate blogging began circa 2004 and with the growing ubiquity of social networks many companies have been creating and sharing content as part of their marketing strategies. It’s become central to customer engagement and brand awareness.

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Content Marketing B2B Newsletter 307