Tue.Jun 28, 2016

Trending Sources

How to Bring Podcast Listeners From Their Phones to Your Website


by Craig Hewitt of  PodcastMotor. If it seems like everyone’s on their phones these days, it’s because it’s true. The Pew Research Center says that in 2015, 64% of adults between the ages of 18–29 used their phones at one time or another to listen to music or podcasts. The podcast hosting service Libsyn confirmed this steady rise. They claim that “of their 2.6 billion podcast downloads in 2014, 63% were requested from mobile devices,” a number which rose from 43% back in 2012. Most podcast subscribers actually prefer listening to episodes on their mobile devices. Daniel J. Multitasking!


Crisis Communications: How a Sexist Email Was Handled

Spin Sucks

A recent sexist email sent during Cannes provided a case study in crisis communications done well. Gini Dietrich explores what made the response great. The post Crisis Communications: How a Sexist Email Was Handled appeared first on Spin Sucks. Communication Crisis adweek campaign live cannes lions cindy gallop gary vaynerchuck gary vee igetin thrillest vayner media


Facebook Live Will Dominate Video Streaming

The Social Media Hat

Social Media Facebook Live Will Dominate Video Streaming. That's it, man. Game over, man. Game over!". You know, Alexander Graham Bell really didn't invent the telephone. He didn't even invent the name. 20 years before Bell began his experiments, a man named Charles Bourseul designed a prototype. Reis also introduced the term "telephon" for his device. How Did We Get Here? You remember that, right?


3 Best Practices for Advertising Your Brand’s Weekly Circular on Social

Ignite Social Media

It’s no secret that most people follow brands on social media to get deals & discounts. In fact, one study showed that as many as 77% of people decided whether or not to engage with a company based on if they offered incentives. Knowing this, it’s important to occasionally meet their expectations. Social media marketing should not be viewed as another advertising platform. Want to learn more?


Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

55% of Visitors Read Your Articles For 15 Seconds or Less: Why We Should Focus on Attention Not Clicks

Buffer Social

Millions of blog posts are published every day. small percentage gain traction and attract readers. And among those readers, 55% will read the blog post  for 15 seconds or less. (If you’re still reading, thanks for sticking with this one!). The internet is a daily battle for attention. Everywhere It’s because they work. You could argue that content is becoming less art and more science.


Which Universities Do People Like, Dislike Most on Twitter?

SocialTimes Twitter

Twitter has become a platform for breaking news and live broadcast second-screen engagement. It’s also become a place where people express both their satisfaction and discontent with all sorts of things. Among the discussion topics is which colleges and universities provide the best experience and education, and this social media sentiment is not available on college websites. Villanova University , Syracuse University and Temple University had the most positive sentiment overall, while posts about Washington University in St. Louis Work


How to Create a Worthwhile Instagram Contest

Sprout Social

An Instagram contest is a great way to get more followers, build an engaged audience and grow your brand. However, if you’re not careful, your contest runs the risk of attracting the wrong type of people or completely flopping. The goal of your contest shouldn’t just be to increase your follower count. You want to build awareness for your brand and engage your current followers. So before you start a contest and give away a free TV, here are some tips on how to run an Instagram contest that delivers results. Before You Start Your Instagram Contest. Use a Branded Hashtag.


Instagram Business Pages are Here. So What?

agora pulse

It’s an exciting time in the world of Instagram as the photo-sharing giant recently debuted Business Profiles. With this evolution comes new tools, new page layouts, and new analytics. What do these updates look like and we do we get the most from them, you ask? Here’s the scoop: What’s Different with Instagram Business Pages? Business profiles are now a free feature for accounts wanting to be recognized as a business on Instagram. That said, only those who already have a Facebook Page for their business will be able to convert their account. Ease of Access. How do the Insights Work? So What?