Wed.Aug 24, 2016

Trending Sources

How to define affiliation (and is it different than engagement?)

SocialFish

Jamie opines on this topic over at AssociationSuccess.org : “One client we’re working with created an “Affiliation and Engagement” task force. Their engagement conversation wasn’t particularly focused on membership. It started looking within membership at how members lined themselves up for participation in the association. wanted to clarify what’s going on here. ” Read more here.

How Facebook Live Will Impact the Near Future of Video Advertising

SocialTimes Facebook

What does Facebook Live  mean for the future of video advertising? It means YouTube  and Hulu  will be eating Facebook’s leftovers. As Facebook–which has most of its traffic on mobile–increases the adoption of its Facebook Live platform, we’ll see the landscape of video advertising change dramatically and quickly. Facebook Live and in-feed video are catalysts in that growth.

Mobile 4

Dear Business Owner, You’re Doing It Wrong!

Spin Sucks

Kara Vanskike shares why every business owner should include a content in the small business marketing plan, even if it means doing it themselves. The post Dear Business Owner, You’re Doing It Wrong! appeared first on Spin Sucks. Comments And I had to add! Totally forgot this! totally forgot! by howie goldfarb I will be your contrarian. Gini loves me for this. Be very.

2
2

There’s No Perfect Headline: Why We Need to Write Multiple Headlines for Every Article

Buffer Social

Most people don’t read content online. In fact, eight out of ten people will only read the headline. For content writers, that fact is alarming. But it also places extra importance on the headlines we choose for our content, as headlines have the power to influence readers  even if they don’t read any more of the article. I don’t believe the perfect headline exists, though.

A World Gone Social

Learn how companies must adapt to survive.