Thu.May 19, 2011

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Guidelines for Successful Targeting Through Social Media

Mindjumpers

Tweet Most businesses however big or small, now have a presence on different social media channels as suggested by their strategists and they also run campaigns to gain traction on their profiles. But actually, a successful social media strategy is one which makes your customers visit your page at least once when they access Facebook or look out for your updates on Twitter.

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Community: the simplest, concisest, most elegant definition

Firebelly

My friend Hugh Vandivier is a community activist, he’s an advocate of the arts and he’s a culture strategist. In a spontaneous conversation in our local coffee shop, Hubbard & Cravens, he encapsulated what community means to him. 1. It happens around common interests. 2. It’s made of three types of people. - People that makes things happen. - People that know what’s happening. - People that wonder what happened. 3.

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You’re Fired. You’re Hired. It All Works Out.

Waxing UnLyrical

It’s been an interesting couple of weeks. You know how I made a big to-do about writing for BNET ? Well, that’s over. But quite recently, I was also asked to join the Socialbrite team as a contributing author and “expert.&#. Neither of these are (were) paid gigs. Both of them are (were) ego boosts, in the sense that my name would appear in places other than Waxing UnLyrical, thus possibly opening up new audiences and, yes, new clients.

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What should business be doing with the new conversation websites?

Akamai Marketing

As if Twitter and Facebook don’t have businesses and users scrambling to keep up, a new type of site is cropping up that engages audiences through Question and Answer format.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Assumptive Close of Facebook App Registrations

Direct Marketing Observations

There needs to be a better way. I wanted to download a report that was on Scribd but I needed to Login/Signup. My options? Use Facebook or standard email addy. But upon further investigation of signing up via Facebook, I see that Scribd will access the following data below. What if I don’t want Scribd to send me emails, post to my wall, access my networks, my user ID and a list of all my friends?

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Local Search: The Wave Of The Future

Small Business Mavericks

You may be tired of hearing about it by now, but the predictions have been made. The future of search is local. A new study indicates this to be the case. Now, the question remains: What does it mean when they say that local search ad revenue is climbing? In a nutshell, it means that Google is going to make a lot more money. And Bing will make a little bit, too.

More Trending

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Fetching Friday – Resources Mashup & Camera Battles

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing. 10 things I hate about you as a blogger – when it’s time to break up with a blog. 9 lessons bloggers can learn from cats – what cats have and do that y

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It's Not About The Technology

Twist Image

Always remember: it's not about the technology. It's about access. People worry too much about the technology. Forget about the technology (sorry to those of you in IT). Instead, think about the access that the Internet has brought to our world. Beyond that, think about how mobile and touch is now giving even more people access. This very short TED Talk (under 6 minutes) demonstrates what happens when you use technology not to replicate an experience, but to supplement it (as Amit Sood - the hea

Class 101
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Are You Keeping Up with the Digital Journalists?

Proactive Report

In their 2011 State of the Media report Pew Research highlights the fact that the media landscape is still in flux – consumers decide what news they want to get and how they want to get it. Each new technological advance adds another layer of complexity. In 2010 digital news media, like AOL and The Daily, hired almost as many people as were laid off from traditional newsrooms.

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Question: Why Do My Clients Unsubscribe from My Email Marketing?

Social Email Marketing

Answer: They just want out of a bad relationship. That may sound a bit strange at first, but it could be the reason. You see the most important part of email marketing isn’t delivery rates or open rates or even clicks… it’s your relationship with your client. Do they value your business.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Information overload and failure filter are false problems

The Way of the Web

The concept of information overload has received a lot of debate, and I completely agree with Clay Shirky that it’s actually ‘filter failure’ which is causing our current obsession with the problems of keeping up with the influx of content which is published and digitally accessible at a far greater rate than any time in human history.

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The Parables of Business

Jeff Esposito

Back in my English major heyday, I was reading 36 books a semester from various authors. While some could captivate you, others well they could not and were quickly tuned out. Fast forward nearly a decade since that last college class. I still find myself reading a lot from blogs and eBooks to soft and hard cover, mostly of the business variety. Unfortunately the authors I read today often miss that “it” that I loved reading in college.

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The Success of Customer Service is Dependent Upon True Social Engagement

Techipedia: Tamar Weinberg

With social media now a mainstream activity — after all, nearly 700 million users are on Facebook , 300 million users are on Twitter , 61.4% of global internet users are managing online profiles , and millions of other users are engaging online across thousands of social platforms — it’s imperative that a business have a functional social media plan.

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Cartoon of the day

Jeff Esposito

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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It's A Great Icebreaker

Twist Image

How useful is Twitter, Facebook and other Social Media platforms when it comes to actual relationships? Well, if Malcolm Gladwell didn't get this conversation all riled up last October (see: Small Change - why the revolution will not be tweeted ), the value of Twitter , Facebook and other Social Media platforms in building true relationships is brewing up all over again.

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3 Tweaks that Helped Double My Blog Traffic Almost Overnight

ProBlogger

This guest post is by Onibalusi Bamidele of YoungPrePro.com. Like you, I really love to get traffic to my blog, and I’ll do anything just to make sure my traffic increases. Recently, I made several changes to my blog that doubled my traffic almost overnight. The tips I’m about to give you won’t cost you thousands of dollars—in fact, implementing these tips won’t cost you a cent.

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How Video Can Replace Student Textbooks

Ari Herzog

Photo credit: dave. This Feature Friday article is written by Charles Sipe. The recent documentary Waiting for Superman paints a bleak picture of the US education system that is falling behind other developed countries and failing to provide the high skilled workers that are needed to drive innovation and compete with the rest of the world. According to the film, by 2020, 123 million US jobs will be high skill, high pay, but only 50 million Americans will be qualified to fill them.

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