Fri.Mar 30, 2012

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Want to get better at social media? Ask “Why?”

Dave Fleet

Social media practitioners: want to get better at your job? Learn one word: Why? Used well, asking “why?” can help you get to the bottom of almost any problem, push your colleagues to explore new options, and force a new level of honesty in decision making. I’ve just started reading Christopher Barger ‘s book The Social Media Strategist (side note: only a few pages in and I already like it), and one particular section stood out to me: “The individual connections and

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Anthon Berg Celebrates the Generosity With The New Campaign

Mindjumpers

Tweet Recently, Danish chocolate brand Anthon Berg carried out an interesting campaign and integrated it very well with social media. The campaign fits extremely well with the brand, which began in the 18th century in Denmark when Anthon Berg noticed a growing demand for chocolate and opened a store. Customers would wait in long lines to be able to get some of the delicious creations.

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9 of Facebook’s Own Facebook Pages You Should Like

Firebelly

Facebook is always changing. Stay in the loop by “Liking” these 9 pages run by Facebook employees. 1. Facebook. Facebook’s primary page with nearly 65 million fans. Like this page for ongoing updates on new products, announcements and stories. 2. Facebook Marketing Solutions. Facebook Marketing Solutions helps marketers reach their customers on Facebook.

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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. But “use” and “success” are two different things. Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are st

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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On Being Relevant in Digital

Direct Marketing Observations

“Social” claims or has been claimed to do everything and it really has become quite the game changer. Did you know that it can boil the ocean? OK, so I’m kidding, but the point is this: One thing that social media does and has done is that it has spurred relevance in everything that online and offline touch now. Even if you were not relevant before, now you have a chance to be.

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#MyBootcamp: Losing It … And Loving It

Waxing UnLyrical

It’s been about six weeks since my last Bootcamp update. And you want to know where I stand, don’t you? It is Friday, after all. Of course you do! Here’s where I am: Down around 20-22 lbs total since I started (my weight varies a little, but it’s staying in this range). Down a total of about 22 inches. My BMI seems to have settled in (for now at least) at around 22.

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Google Slaps Link/Blog Networks – Are You Getting The Benefit

Small Business Mavericks

There are tens of thousands of blogs that are suddenly finding they no longer ranks in search results. The reason is quite clear – Google has well and truly slapped several link/blog networks and the results have been startling. Some small business owners are suddenly finding themselves ranking well for their major keywords. It’s taken a long time, and too a certain extent, the problem has been one of Google’s own doing.

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How To Get What You Want

Twist Image

Negotiations are the toughest part of the marketing business. Whether you're negotiating a new contract, your salary or even a merger, getting everything to work out in your favor is never easy. How often do you hear someone say, "I got everything I was asking for. and more"? In fact, even reading that line someone just won the lottery (it's not something you hear all that often).

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Friday Fun: Entrepreneurial Spirit

Diva Marketing Blog

Friday Fun is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. A waiting for the weekend playground time to be sophisticated-silly. Or sometimes just plain silly. If you don't have a dream how you gonna have a dream come true? - South Pacific . Social media is built by people who dream and create. Two qualities of what I think of defines the entrepreneurial spirit.

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The Technology of the City Creek Center

Proactive Report

The fountain at City Creek Center is a marvel of technology. Here’s an interview with the designer, Mark Fuller of WETDesign.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Cartoon of the day

Jeff Esposito

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Kotex + Pinterest = An Innovative Campaign: A Case Study With Yael Linen-Zuchman

Diva Marketing Blog

Seems we can’t turn a virtual corner without bumping into a post about the hottest social network Pinterest. What started as a playground for mostly women to share life style images is morphing into a serious business platform. Many brands, B2b, B2C, as well as, nonprofit and even the military and higher ed are pinning. Recently I was contacted by an Israeli agency about a Pinterest campaign that they launched for Kotex: Kotex Inspiration Day.

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How to Create a Website and Sell it for $200,000

ProBlogger

This guest post is by Patrick Meninga of Make Money with No Work. Over the last four years, I created a single website that exceeded $2,000 in monthly income, and sold for six figures to one of my direct advertisers. When I started this journey, I had no idea what I was doing. I wasted a great deal of time using actions that were inefficient, wasteful, and unprofitable.

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