Sat.Jun 18, 2011 - Fri.Jun 24, 2011

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Foursquare Has Hit The 10 Mill Mark [infographic]

Mindjumpers

Tweet Foursquare has just announced on their blog that they have reached 10 million users, thus being the first location-based social network to do so. For Foursquare, it’s a major milestone to have 10 million users. It shows that the service for sure has gained a foothold, not only among early adopters but also among the general public. To celebrate this milestone, Foursquare has created an animated infographic that shows a world map with the spread of users.

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5 WordPress Plugins to Rock Your Blog

Waxing UnLyrical

This is part of the Blogging for Grasshoppers series. I thought it had been a while since I’d done a BfG post, but I breathed a sigh of relief when I realized that, in fact, I had… even if it was a redux. Better than nothing, right? Image: Craig Walkowicz via Flickr, CC 2.0. Here are some more cool plugins for you to try out on your WordPress blog.

WordPress 219
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What to learn from the Mashable 5 social media marketing successes

Akamai Marketing

Let’s say you have a new product. It’s brilliance. Sheer brilliance. You begin to build and allow your imagination to take you to that World-Wide Cruise you’ve always dreamed of.

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6 Reasons Social Media Sucks, But You Need to Use It Anyway

Webbiquity SMM

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI? It’s why posts like 20 Ways to Generate ROI from a Corporate Blog have to be written to help people who are “doing everything right&# but still not seein

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Want to Raise Your Click Rate on Facebook Ads? Images Are the Answer!

Mindjumpers

Tweet Using Facebook ads and not thinking that they gain enough attention, you might consider using a picture or changing the one that you have already made use of. We all know that pictures are eye-catching and especially if it’s an image that stands out from the crowd. And on Facebook, the right pictures can bring an increase in clicks while decreasing your overall advertising cost.

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Three Plateaus in Social Media

Direct Marketing Observations

For those of you who are new to the social space , this post does not entirely apply to you, though it perhaps eventually will. So you can keep reading to see what will might happen to you. Plateau #1. You’ve created half assed personas in Facebook, Twitter, YouTube and Linkedin. You’ve added and perhaps bought followers, fans, likes, subscribers and contacts.

More Trending

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On Love: Borne, Begotten and Blessed

Waxing UnLyrical

There are three things happening this weekend that make me a tad ruminative (and yes, that is a word, look it up ). My friend Priya Ramesh is getting married tonight. It is my maternal grandmother’s birth anniversary (that’s me with my grandma’s best friend). And tomorrow is Father’s Day. On the face of it, these three things don’t have anything in common.

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What To Remember When Using Facebook as an Admin

Mindjumpers

Tweet Being an administrator on several Facebook pages, both our own projects as well as client’s projects, I experience the same thing over and over again: the page starts ‘Liking’ its own status updates. Usually this is because there are several admins added to the page – sometimes more than 10 people because everyone involved in the project is added as admin to get a piece of the action.

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What Does Corporate America Fear the Most with Social Media?

Direct Marketing Observations

Every one likes to be in control. Including corporate America, and yet that is their greatest fear with social media. Loss of control. They fear the digitally enabled employee- The digital native. They fear the new found empowerment of an existing employee and the new hires that have expectations around the company being truly social and digital. What we are slowly starting to see, is an underlying assumption that access to social networks is a right and not a privilege; and as we hurl into a ne

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Social Media Facts for Business Owners

The Social Media Incubator

“‘ I can see how social media will work for <fill in the blank … a company not like mine>, but it certainly won’t work for MY type of business!’ I can’t tell you how many times I’ve heard a business owner express this, hoping that I’ll agree with him or her “, said Social Media Strategist Caroline Melberg. “ The fact of the matter is, there are very few businesses that social media won’t work for.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Costa Coffee: Why Isn’t Twitter Brewing?

Waxing UnLyrical

What, no Twitter? A few months ago, I read a great blog post by Ray Grieselhuber on the Ginzametrics blog about Trader Joe’s, and the fact that they, a major grocery chain, didn’t have an official presence on Twitter. It seemed baffling, and Ray did an excellent job of identifying the benefits of having an official Twitter presence. It made me think about the largest company in the UK without a Twitter account.

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Reasons Why You Can’t Do Without a Company Blog

Mindjumpers

Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. And for many, it seems as the logical next step. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. It takes time and effort both maintaining a Facebook page, a Twitter profile and then also a blog, and is it all worth it?

Company 206
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Living, Breathing Brand Marks and Logos

Firebelly

Let’s chat about branding, specifically one trend I’ve been watching lately. “Consistent&# and “logo&# are often words applied together in branding, as in a logo should never deviate from the set colors and shapes that it was designed around. After all, many of the reasons a logo is designed is to bring recognizable consistency to a brand.

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Why You Should Care About Klout

Ari Herzog

This Feature Friday article is written by Tammi Kibler. The recent addition of LinkedIn to the mix of social media considered when calculating a Klout score has left many wondering about Klout, how to raise your score, and whether it matters after all. Have you heard of Klout ? Do you know your score? As more and more marketing professionals look for ways to measure and manipulate influence online, Klout is emerging as a force too big to be ignored.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Crowdsourcing & Spec Work: Not a Great Rule of Thumb

Waxing UnLyrical

Guest post by Kirsten Wright. [Ed: Kirsten Wright had a strong reaction to my recent post on MycroBurst. Since I respect her opinion, I invited her to guest post on WUL as to why she doesn't think crowdsourcing is the way to go. Here you have it.]. To start, what is spec work? Traditional spec work. This is usually done by new designers to get themselves experience and using “free” to outbid any other designers.

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Successful social media marketing to moms | Sherrilynne Starkie

Sherrilynne Starkie

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Monday’s 5 Social Media Must-Reads

Firebelly

Below are 5 social media must-reads that we wouldn’t want you to miss. How to Create a 5 Step Facebook Marketing Strategy for Your Blog. By Jeff Bullas Bloggers are starting to wake up to the fact that a Facebook page is now a necessity for marketing their brand and spreading their ideas to a global audience. 4 Keys to Turning Negative Commenters Into Brand Advocates.

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Are You Contrasocial?

Small Business Mavericks

WebProNews has a very thoughtful article about corporate brands trying to use social media and failing to engage. The article asks if these companies are “antisocial.&#. It’s a question worth asking and I think in many cases, they are. But I prefer to use the word “contrasocial&# to describe the way these companies operate in the social media environment.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Is Crowdsourcing Really the Industry’s Dark Side?

Waxing UnLyrical

Guest post by Adam Weitz. [Ed: Apart from Kirsten Wright , Adam also responded on Twitter to my original MycroBurst post. Here is his guest post.]. “Oh, crap.&#. Those words jumped out of my mouth when I learned what crowdsourcing was. Despite being relatively unknown at the time, I knew this trend was going to pose a threat to businesses like mine.

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Ottawa's Thursday Nite Pints West tweetup | Sherrilynne Starkie

Sherrilynne Starkie

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Shazam At The Signal

Firebelly

Music-lovers have been Shazaming songs they can’t quite identify for years now. I know my life is a little less stressful now that I don’t have to agonize over why I can’t name that tune. But what if holding up your phone to a speaker not only provided you that song name you couldn’t quite place but also unlocked exclusive video content and song downloads?

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When Is A Bad Review Good?

Small Business Mavericks

2K Games hired a PR firm to seek out reviews of its new game Duke Nukem Forever. The reviews weren’t so good so the PR firm representative tweeted his frustration. He lost his job too. James Redner isn’t the first person ever to be disappointed with a negative review. He won’t be the last. And he wasn’t the first to challenge reviewers publicly over them, nor will he be the last.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Weekly Roundup: The Father’s Day Edition

Waxing UnLyrical

Admit it, you knew it was coming. With today being Father’s Day, of course I had to do an FD roundup! (That’s my dad & me, Christmas 1999). 1. Fun Friday: Top TV dads , by Joey Strawn. Why: self-explanatory. And I loved Cliff Huxtable. 2. 11 great last minute geeky Father’s Day gifts , by Matt Burns for CrunchGear. Why: what are you waiting for?

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Facebook competition: win a holiday! | Sherrilynne Starkie

Sherrilynne Starkie

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5 Steps to Submitting a Guest Post & Getting It Published

Kikolani

After some emails back and forth with a potential guest blogger on my site, he suggested I write a little guide on how to submit a guest post in a way that will increase the likelihood of getting it published. I thought, not a bad idea. So here are a few simple steps that anyone can follow in order to ensure that their guest post has a higher chance of getting published on their target blog. 1.

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The TLD Race Has Begun

Small Business Mavericks

Two days ago I wrote that large corporations will soon have an opportunity to purchase a top level domain extension for $185,000. I’ve recently had a chance to delve into this a little deeper. It seems that ICANNs blog and application for TLDs is a bit clearer on this topic than the original source of my information. Specifically, I’d like to quote the ICANN blog: In addition to familiar TLDs such as.com,org, and.net, Internet users could potentially see new domain name extensions ma

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Measuring Facebook Fan Engagement Beyond the Like

Convince & Convert

Guest post from Matt Simpson , interactive marketing director for Bulbstorm. Bulbstorm executes campaigns for brands seeking to create passionate bonds with consumers. Not long ago, the ultimate measure of a successful Facebook promotion was fan growth. That was sooooo 2010. Fan growth is simply not enough. Disagree? Throw out a sweepstakes app, dangle a free iPad, and buy some cheap Facebook ads.

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Appliance brand seeks SoMed ambassador | Sherrilynne Starkie

Sherrilynne Starkie

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Twitter for Lawyers

Janet Fouts

If you are at the panel tonight for Hastings School of Law please let me know what you thought of it in the comments. It’s a big topic, and there’s no way I can cover Twitter for lawyers in the allotted 10 minutes plus Q&A, so I thought I write up a bit more here for those who attended and those who didn’t. The slides will be added below as well.

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Facebook, Skype, And Small Business

Small Business Mavericks

It has become fashionable for businesses to hold webinars online. That’s a good thing. Webinars can be powerful marketing tools. But with Facebook and Skype, online webinars can take on a whole new flavor. Consider this: Facebook and Skype have integrated. So what, you say? I’ll tell you so what. Facebook is the most trafficked website online.

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Secrets of Social Media You Learned in High School

Convince & Convert

Guest post by Bill Murtha, President and CEO of Roberts Communications, a leading independent advertising agency with offices in New York and Minnesota. Everything you know about social media you probably learned in high school. In full disclosure, a lot of our social media strategy flows out of the work we do with Jay Baer. He’s been great, taught me and our entire agency a ton about how to develop and deploy social media for our clients and own efforts to grow business.