Wed.Mar 22, 2017

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8 Twitter Bio Ideas to Attract More Followers

Sprout Social

How much time did you put into creating you Twitter bio? If you just treated it as an afterthought or rushed to finish, there’s a strong chance it’s probably not as strong as it could be. You don’t have to spend hours crafting your Twitter bio, but you should put more effort into it than most brands realize. The Pieces of Your Twitter Profile. Location. Website. Location. Website.


Five Owned Media Metrics Every Communicator Should Track

Spin Sucks

Owned media is here to stay, which means every communicator must set benchmarks and goals for metrics to prove effectiveness. Gini Dietrich gives you a good start. The post Five Owned Media Metrics Every Communicator Should Track appeared first on Spin Sucks. Communication Content bill clifford clickthrough rates CTR Joe Pulizzi lukas true PESO model referral traffic this old marketing

You can’t fix politics, but you can fix this


These are turbulent times, and I think many of us feel pretty powerless (no matter which side of the fence we’re on). So while we can’t fix politics (or maybe we can, but that’s a topic for a different kind of blog), we CAN focus on the things that matter to us directly. Our communities, our friends, our neighbors, our colleagues… and our work. Work matters. Work matters.

Average Time On Social Media, Are You Using It Wisely? #Infographic

Janet Fouts

How much time are you using on social media sites? Here's an infographic with data on that, and some tips to use your time wisely for your business. mindful social social business social media black hole


Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

4 Great New Instagram Carousel Examples Chosen By Social Media Experts

agora pulse

Last month, Instagram announced that users can share up to 10 photos and videos in one post. This “Instagram carousel” feature was previously available only to those who advertise on Instagram but now is open to users, business owners and marketers of all stripes. How are brands making the most of this new feature? Ana Gotter, Fill, fold, fry! Swipe above

How to Nurture Media Relationships for Better Outreach


Any PR pro worth their salt knows traditional media coverage is still a core part… Read More.

How To 7

5 Healthy Work Practices for a ProBlogger


This is a guest contribution from Chelsea Lee Smith of As a part-time blogger and homeschooling mother of three, I often get asked: “How do you do it all?!” ” In the past, I usually ran through a few different answers: I have had a regular cleaner at times; I usually do my shopping online to save time; I rarely watch TV; I have occasional childcare. Not really.

Do Your Consumers Care About Your Digital Marketing? (Really, Really Care)

Twist Image

This week marks the annual pilgrimage to Social Media Marketing World in San Diego. Personally, I have been attending this event for many years. I've had the pleasure or speaking, presenting, mentoring, teaching and even networking there. For some, it's more like summer camp than a conference. For others, it's a vital part of the year to get a brand's digital marketing stack in order. Social media, content marketing and native advertising all intersect for these few days right off the pacific coast. It's hard not to feel old. It's amazing to see how far things have come. Sadly. Ouch, marketers.


The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Case Studies: 5 Remarkable Marketing Channels on YouTube


YouTube is considered to be one of the most important marketing platforms on the Internet. Both large and small brands have set up their own channels on it. While most find modest success with their videos, there are those who have made a killing on the site. Let’s take a look at five of the […]. The post Case Studies: 5 Remarkable Marketing Channels on YouTube appeared first on Devumi.

What They're Not Telling Us About Native Advertising's Explosive Growth

Twist Image

Native advertising is big business. and it's growing. That's the raw news and data from the good people at eMarketer yesterday. The news item was titled, eMarketer Unveils Estimates for Native Ad Spending , and it was based on their latest report. Here is the headline: ".spending spending on native digital display ads will make up more than half of all digital display ad spending in the US this year. The new forecast estimates that US native digital display ad spend will grow 36.2% this year to reach $22.09 billion. At that level it will make up 52.9% of all display ad spending in the US.".


Entrepreneurs: How to Overcome the Fear of Public Speaking

Jon Loomer

[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. As I type this, I will be speaking for a rather large group in 12 hours at Social Media Marketing World in San Diego. I’d be lying if I told you I’m not nervous. No one else.