Mindjumpers

JUNE 21, 2012

Tweet Need help to tag your friends in your Facebook albums? Face.com, Facebook’s newly announced acquirement, will help you tag all of those pictures by the use of facial recognition technology. But how can brands benefit from the newest addition to the Facebook family? Brand opportunities? According to the Face.com web page their “technology helps people to tag their own photos quickly and easily, and discover photos of themselves and their friends that they never knew existed.

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Brands Guidelines Facebook Eventful 253

Mindjumpers

JUNE 8, 2012

Tweet Facebook is the place where people connect around their interests and passion points. In yesterdays’ newspaper I read about a Facebook page where people help each other to find missing pets and another page that connects parents and allowing them to meet other parents in their neighborhood. We’ve seen pages that create strong communities, and even movements.

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CSR Small Business Case Study Communities 237

Mindjumpers

JUNE 26, 2012

Tweet This infographic from MBA Programs takes a look at how and why social media is going corporate and how small and large businesses alike are tweeting, pinning and posting like never before to gain extra exposure and interact with their customers and fans. Corporate social media usage is skyrocketing. The social media landscape is constantly changing and expanding and more and more businesses are embracing social media as a powerful marketing tool.

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Social Media Sports Statistics B2B 229

Mindjumpers

JUNE 12, 2012

Tweet Facebook has unveiled its own App Center just like Apple and Google – an application store for both Android and iOS devices that features native and web apps that connect with Facebook one way or another. The App Center has about 600 apps so far but more are being added every day. “The App Center helps high-quality apps grow by promoting those that people enjoy the most”, said Bruce Rogers , a programmer at Facebook. “It includes all types of social apps, including those built

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Facebook Guidelines Mobile Applications 227

Mindjumpers

JUNE 25, 2012

Tweet Cannes Lions International Festival of Creativity 2012 was held last week and was the 59th annual festival. Cannes Lions Awards sets the benchmark for excellence in creative communications and this year Cannes Lions welcomes new entry sections for Mobile Lions and Branded Content & Entertainment Lions. The Grand Prix winners have been announced during the past week and the remaining winners was awarded last Saturday.

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Film Small Business Curation Mobile 168

Mindjumpers

JUNE 1, 2012

Tweet As we already know, Facebook is constantly testing new features and optimising how the platform works, both for personal profiles, but also for company pages and Facebook’s marketing opportunities. A number of useful functionalities have been implemented lately for Facebook pages, which will come in handy for page admins. In the following I will go through some of them. 1.

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Facebook iPhone Metrics Feed 279

Mindjumpers

JUNE 29, 2012

Tweet As consumers in social media, we rarely go look for information on company websites. Rather, we go to a brand’s Facebook page, since it’s much easier for us to communicate with companies where we are already spending so much of our time online. When visiting a company’s brand page on Facebook to search for help, we can’t always be 100% sure that we actually get an answer to the question we post.

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Industry Airlines Telecommunications Engagement 270

Mindjumpers

JUNE 19, 2012

Tweet A couple of weeks ago, I wrote a blog post about how people spend their time online. The post contained an infographic that predicted the most popular online activity and trend of the future to be location-based services such as Foursquare and Facebook Places. In order to entice people to “check in” as often as possible these services have to “gamify” the process, and one of the main reasons location-based services have become so popular is exactly their gamifying elements.

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Foursquare Badge Wikipedia Statistics 267

Mindjumpers

JUNE 14, 2012

Tweet Have you established a brand presence on the blogging platform Tumblr ? If not, you should consider the opportunity of tapping into an exciting platform where there is a chance that people already are talking about you. Tumblr boats 24 billion posts and 59 million blogs, which are numbers that continue to rise every day. Tumblr’s functionalities.

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Tumblr Marketing Sports Blogger 268

Mindjumpers

JUNE 6, 2012

Tweet Are you considering which social networking site to spend your time and money on? The web design company Go-Gulf.com has compiled an infographic that compares the latest user statistics of the social networking sites Facebook, Twitter, Google Plus, Linkedin and Pinterest to see which one has the highest user activity. It is no surprise that Facebook takes the lead.

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Social Networking Activities Statistics LinkedIn 278

Mindjumpers

JUNE 28, 2012

Tweet In my last blog post , I wrote about a recent report focusing on how social marketing is more than just ranking up a bunch of likes! Overall, the report talks about how important it is to reach fans with relevant and engaging content in their News Feed, since their interaction with the content makes your message spread to their friends. Further, several cases (respectively based on both earned and paid media) were included in the report in order to demonstrate how successful management of

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Social Media Influencer Report Groups 274