Mindjumpers

FEBRUARY 29, 2012

Tweet As anticipated, Timeline is being rolled out for Pages. Admins now have have the option to publish Pages in Timeline view. All pages will automatically get the new design on 30 March, 2012. Here are some of the features we made notice of at first glance: - Pages will also get a cover photo. The profile photo is square and at least 180 pixels wide. - Views and apps and are available below the cover photo.

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Features Publishing Facebook Brands 252

Mindjumpers

FEBRUARY 9, 2012

Tweet Content marketing is on the rise and many people say that “content is king” It seems that more and more people are becoming aware of the importance of great content since ‘content marketing’ has expanded at an exponential rate in 2011 alone on Google. The people at Bluegrass made this infographic illustrating how content marketing is gaining a foothold and how it is used by brands.

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Content Marketing Newsletter Social Media 250

Mindjumpers

FEBRUARY 7, 2012

Tweet As Facebook Timeline has been rolled out for individual profiles, there has been much talk about whether Timeline will also be a reality for brand Pages and when this will happen. Usually whenever new features have been rolled out for Profiles, this will eventually also be adapted to Pages, as they are of course similar in many ways. According to Facebook (via Mashable ), Timeline for Pages will NOT become a reality in the near future, as they are more focused on adjusting Timeline for pro

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Facebook Feed Feedly Brands 245

Mindjumpers

FEBRUARY 27, 2012

Tweet Most people working strategically with Facebook have probably heard of EdgeRank by now. It is Facebook’s algorithm that determines what content that will be displayed in the user’s news feed. We all have a limit to how much information we can take in, and therefore Facebook calculates what content that will be brought to you from friends and pages.

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Feed Feedly News Data 238

Mindjumpers

FEBRUARY 22, 2012

Tweet With social media, we have the ability to listen to our target group and get insights like never before. It is an opportunity for brands to adapt to user expectations or the trends you see coming. With the ability to listen and gaining insights also comes the ability to improve, which in the end means that brands can become more appealing to their target group and sell more products adapted to consumer needs.

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Project Applications Groups Groups 223

Mindjumpers

FEBRUARY 1, 2012

Tweet Recent comment count on Facebook brand pages is going up, just proving that now, people accept social media as an effective method of communicating with their brand and entering a conversation. These comments can obviously be both positive and negative and can suddenly spring up in quantities if your update has a viral potential. A lot of brands on Facebook, like Coca-Cola or Disney, have a very large user base of loyal fans and in recent past they have received up to 2000 comments per pos

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Comments Brands Guidelines Facebook 219

Mindjumpers

FEBRUARY 21, 2012

Tweet Just a few days back, we wrote on our blog about Timeline for Pages, trying to guess how soon would it come out and how would it change the face of brand pages in the coming times. Well, we wouldn’t have to guess for long, because Facebook is expected to go into detail about the new pages at its first-ever fMC event , a day-long conference in New York on February 29 specifically for marketers.

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Brands Facebook System Conference 213