June, 2012

Justin Levy

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Being Prepared with Back-Pocket Metrics

Justin Levy

You’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going. Not having had the proper time to rehearse your KPI slide as you typically would before meeting with them, you quickly provide a generic answer such as: “Everything is going great.

Metrics 196
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Stop Letting the Start Line Move

Justin Levy

In a new CarMax commercial a moving start line leads the guy from his older van to the CarMax lot. The message that CarMax is getting across is that searching for a new car can be confusing, time consuming and such a daunting task that you don’t know where to start but that their team can help you in your search. While the commercial is about buying a vehicle, the underlying message applies to many aspects of our lives.

Project 176
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article thumbnail

Being Prepared with Back-Pocket Metrics

Justin Levy

You’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going. Not having had the proper time to rehearse your KPI slide as you typically would before meeting with them, you quickly provide a generic answer such as: “Everything is going great.

Metrics 150
article thumbnail

Being Prepared with Back-Pocket Metrics

Justin Levy

You’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going. Not having had the proper time to rehearse your KPI slide as you typically would before meeting with them, you quickly provide a generic answer such as: “Everything is going great.

Metrics 150
article thumbnail

Stop Letting the Start Line Move

Justin Levy

In a new CarMax commercial a moving start line leads the guy from his older van to the CarMax lot. The message that CarMax is getting across is that searching for a new car can be confusing, time consuming and such a daunting task that you don’t know where to start but that their team can help you in your search. While the commercial is about buying a vehicle, the underlying message applies to many aspects of our lives.

Project 100
article thumbnail

Being Prepared with Back-Pocket Metrics

Justin Levy

You’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going. Not having had the proper time to rehearse your KPI slide as you typically would before meeting with them, you quickly provide a generic answer such as: “Everything is going great.

Metrics 100
article thumbnail

Being Prepared with Back-Pocket Metrics

Justin Levy

You’re walking towards a conference room when one of the senior executives at your company passes you and stops for a minute to inquire into how everything within your functional area is going. Not having had the proper time to rehearse your KPI slide as you typically would before meeting with them, you quickly provide a generic answer such as: “Everything is going great.

Metrics 100