2012

Josh S Peters

article thumbnail

HOW TO: Optimize the OG:Description Tag for Search and Social

Josh S Peters

The first question that comes up about the OG:Description tag is “What is OG:?” In this case it does not mean Original Gangster. OG stands for Open Graph which is a tagging protocol (OGP) that is quickly spreading and being adopted across the web as a new standard (you can learn all about OGP at the Open Graph Protocol site ). The second question is “What’s the max character limit of the OG:Description tag”?

How To 266
article thumbnail

Personal Update: I’m changing jobs

Josh S Peters

So this is a rather bitter sweet post. Today is officially my last day with The Search Agency as their Manager, Social Media and Tuesday I start with Fanscape as as Senior Social Media Manager. It’s a good shift and a good change for me professionally, but it’s not without it’s twinge of bitterness in that I will deeply miss some of the people I have worked with at The Search Agency.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

New Facebook Post Targeting Not Matching Facebook Insights. Algo oversight or FB Fail?

Josh S Peters

Earlier today I discovered that Facebook’s Targeted Posts numbers don’t match Facebook Insights numbers. They are actually quite a bit different when you look at the two of them side by side. For a full breakdown of the disparity between the targeted post #’s and the insights numbers check out my post from earlier today on the Digitally Approved blog.

Facebook 170
article thumbnail

Making time for someday

Josh S Peters

Just schedule it. Ever notice how all of those projects you want to get to “someday” just keep piling up? I have a To-Do list on Astrid that has 50+ entries tagged “someday” and until recently that list just kept growing. Last week I started scheduling “someday” time. Just an hour or two chunks at a time, typically during the evening, or on the weekend and to ensure I get them done I remove myself from home-based distractions and go to a coffee shop until the

Project 159
article thumbnail

Generic Experiences Produce Generic Responses

Josh S Peters

Generic is forgettable. When was the last time you read or looked at something and said “Gee, that’s really average. I think I’ll share it.” Or how about the last time you saw a product and thought “This is so generic I must have it.” Unless you’re a hipster, this probably hasn’t happened recently if ever in your life.

Buy 159
article thumbnail

Twitter Analytics… we’re waiting

Josh S Peters

The Twitter Analytics we were promised. in 2011. and never got. I wrote a post for WebProNews, Dear Twitter Analytics… You’re Late , that was 1/2 rant and 1/2 informational. The rant is about how long it’s been that Twitter has promised us analytics, but never delivered. It’s truly a gross tale of broken promises and underachievement.

Analytics 150
article thumbnail

Marketing to your mom

Josh S Peters

Like this graphic? Get more content marketing tips from Copyblogger. I feel like this just says it all. How would you market to your mom? Would you spam and annoy her, or would you make sure she was well informed and had a pleasant experience? Thanks for reading, Josh S Peters.

Marketing 144