Josh S Peters

JANUARY 16, 2013

Some consider ZMOT the full convergence of search and social, but I feel like it’s just part of it. It defines the new set of actions that are taking place when consumers buy a product. ZMOT is where people search the web for that accessible, quality content you and others have created and then use social channels for either more research and opinions or for sharing the content they find (or even the purchases they make).

Sample 166

Sample Samples Comparison YouTube 166

Josh S Peters

JANUARY 15, 2013

Search Engine Optimization (SEO) has been around as long as search engines. Over the years it has changed dramatically and now we have social media activity influencing search results in all of the major search engines. While SEO is still definitely about creating the least imperfect site it’s become more and more about the type and quality of the content on the site and how it gets shared off the site.

SEO 166

SEO Engineering Film Sites 166

Josh S Peters

JANUARY 18, 2013

Facebook reveals how its new Graph Search feature works with your privacy settings. The new Graph Search feature is a rather major change to the way Facebook does search. Get the skinny on what it is and how it works. As a follow-up, see how businesses can optimize their pages for the new graph Search in the link below. Facebook explains how to optimize your business Page for Graph Search.

FAQ 180

FAQ Overview Journal Privacy 180