Jeff Esposito

JUNE 20, 2011

This is post is part of the Institutionalizing Social Media series. To see previous installments or to learn more about the series, click here. In earlier posts from the Institutionalizing Social Media series, we focused on fundamentals, methods and reasons to take social media from a silo to a corporate-wide tool. One thing that we hadn’t touched on is who should have final decision rights and lead the overall vision.

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Social Media Crowdsourcing Team Project 41

Jeff Esposito

JUNE 19, 2011

A lot of things in life only happen once like first kiss, first tooth, first time you cried going to school, first day of working, but none of those experiences have been as special as my first Father’s Day which I am celebrating today. Here’s a quick video post of what it means to me along with some fun videos from the Pamper’s event that I attended yesterday at the New England Aquarium.

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Jeff Esposito

JUNE 22, 2011

I read a lot of books and to be honest most of the social media tombs rehash the same info over and over again. I am glad to say that when I read Geoff Livingston ‘s Welcome to the Fifth Estate, this was not the case. In the book, DC’s blogging guru takes a philosophical look at the new realm of media that we are in now and offers reasons and best practices for brands looking to get into the game.

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Review Video Questions Social Media 40

Jeff Esposito

JUNE 23, 2011

This post originally ran on PR Breakfast Club , but I wanted to share with you in case you missed it over there. Over the past few weeks, I have really been questioning what is wrong with PR people. Now, I am no journalist or and I’m not going on a rant about communicating with reporters. I am alarmed at two things: “the state of ME” and coverage. The first is “the state of ME”.

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Klout Fashion Industry Company 34

Jeff Esposito

JUNE 24, 2011

Man, I love short weeks. While I am off from work today, I am going to have my hands full with my first full solo day of kickin it with Baby Espo. I am excited, but nervous at the same time so it should be a barrel of monkeys. Well that or I will be losing what hair I have on my head. How was your week? Hopefully it was a good week for y’all as well.

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Social Media Comments Company Questions 30

Jeff Esposito

JUNE 21, 2011

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Jeff Esposito

JUNE 20, 2011

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