Jeff Esposito

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How Sesame Street manages creativity and talent

Jeff Esposito

'This is a great video from the Wall Street Journal where they sit down with Jeffrey Dunn , CEO of Sesame Street. In the 3-minute video, he talks: meeting strategy. managing creativity. fostering relationships. building a fun environment. I highly suggest this video for anyone who manages people.

Journal 20
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Taco Bell nails it with dystopian breakfast commercial

Jeff Esposito

'Now I am not sure if it is the case of having McDonalds for breakfast today or watching the ESPN 30 for 30 Of Miracles and Men (based on Russian side of 1980 Olympic hockey) or that I loved the Hunger Games trilogy, but this commercial from Taco Bell really hit home for me. For years, we’ve all ate the same breakfast sandwiches fro fast food joints, despite knowing how bad it is for you.

Video 20
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Content Marketing Trends for 2014

Jeff Esposito

'This is a guest post from Alicia Lawrence. . Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Content has matured as an industry ever since it exploded sometime around 2011. In fact, 92% of B2B marketers say they are budgeting for it, which is a sure sign that content marketing here to stay. But how has it evolved? Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. 1.

Trends 20
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Newscastle wins with non-Super Bowl Ad

Jeff Esposito

'This is a pretty awesome non-Super Bowl Commercial from Newcastle Brown Ale.

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Best Super Bowl Commercial You Never Saw

Jeff Esposito

'Like most of you, I love seeing wrap ups of Super Bowl commercials. While Bud Light and Soda Stream are catching all the headlines along with a drunk JC Penney , most of us missed this outstanding commercial that only aired in Georgia from a personal injury lawyer. And we thought seeing the Dinobots was awesome.

YouTube 20
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Looking back on six years on Facebook… and how to get yours

Jeff Esposito

'Believe it or not, Facebook turned 10 today and as a special gift to users, they gave us a look back video showcasing your time on Facebook. Here is mine: What events stood out on yours? Unfortunately, Facebook did not offer sharing options, so you’ll have to take an approach that takes some code look-ups and download yours. How to get yours: Visit Facebook.com/lookback in Google Chrome.

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Miami University wins the Trolling game

Jeff Esposito

'Game. Set. Match. Miami University of Ohio wins the award for best use of trolling in 2014. Well done. Original Tweet.

Sports 20