In a March 2012 poll of more than 400 US marketers and agencies content curation services provider Curata found that 95% had curated content in some way over the past six months by sharing a link, blog post or other content type with their target audience. Curata results also showed that 85% of those marketers focus their main objective of content creation to establishing a thought leadership, 80% of those marketers see also brand building and buzz as a goal of their content creation strategy. The most popular channel to share content is social media. MORE >>

Is mobile marketing recently a part of your inbound marketing strategy? More and more people worldwide use mobile devices daily to access the web, to shop and to network on social media sites. Social sites like Twitter, Facebook and LinkedIn have apps out there to make it dump easy to communicate and update the network from the run. To ignore this growing mobile marketing trend could be a very dangerous failure for your business! To get your piece of the pie from this trend the first thing you need to do is to optimize your website and email communication for mobile use! That’s up by 2.2 MORE >>

Coffee shops or coffee bars are not only places where you can buy a cup of fresh brew coffee but more some kind of social places to meet friends to sit together and chat. More over coffee bars have become place where business people do meetings and also sit there with their notebook and do their work. Coffee bars are also a great business and the only sector of gastronomy worldwide which is increasingly growing year over year. Entrepreneurs can make good money when they operate a coffee shop or build a coffee chain like Starbucks and others worldwide have done. So you need to get found! MORE >>

All successful businesses have one thing in common, they have great marketing and they care about their customers and restaurants are no exemption. For a restaurant to get new guests the audience needs to know that you exist and what you have to offer. So you need to get found! When you operate or just start a restaurant it can make sense to use Groupon for the first six months to help boost your reach so more people learn about your restaurant. But what if you do not have the time and the experience in house to do so? Infographic: Dining and Restaurant Reservation Trends. MORE >>

In the beginning of the internet it was a source of information and today entertainment and shopping have accompanied this attitude. But research is still the main factor when it comes to web use. Before social media people went mainly to search engines to research and to find products and services. Today in times of social media the products and services find them through discussions, content sharing and recommendations from friends and followers. And even on the road these information are accessible through mobile devices. The search volume on Facebook has overtaken Google. What do you think? MORE >>