Sherrilynne Starkie
FEBRUARY 19, 2012
This video is chock full of the latest statistics for social media use in business and discusses what’s important in measuring ROI. Related posts: Brands use social media for PR. Social media boosts campaigns. Driving ROI from social media for airlines . Click here to start to receive my newsletter. VISIT MY FACEBOOK PAGE. Related articles. Measuring The ROI Of Social Media (viralblog.com).
SocMed Sean
FEBRUARY 22, 2012
I’m making the official call. Social Media is ubiquitous. If you don’t know what that means, it means that everywhere you turn, social media is there. On TV, in magazines, on the sides of buses, at work, at your kid’s soccer game, and in the bathroom stall next to you. Because we are becoming an “always on” society and are never more than 3 steps from our mobile devices and computers, social is invading everything we do.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Mindjumpers
FEBRUARY 24, 2012
Tweet Using social media to bring business value is an obvious choice for many companies. But the benefits of using social media inside an organization still remains somewhat unexplored. Altimeter Group just released a report Making The Business Case For Enterprise Social Networks that include extensive research where results show that enterprise social networking can provide value to the organization, especially around collaboration between departments, finding experts or share expertise from a
Firebelly
FEBRUARY 23, 2012
We wanted to do our photo shoot with Kyle but this will have to do. The guy opposite me at an upscale Indianapolis restaurant is telling me about being ready for “even bigger things” Meet Kyle Lacy. Many of you already know him. His passion and determination is palpable. We’re drinking wine and bourbon. He’s a serial entrepreneur, a leading voice on social marketing, and now working for one of the biggest email companies in the world.
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Sherrilynne Starkie
FEBRUARY 20, 2012
Social Media Informer is a website that collates social media blog posts to create an online where people can get all the latest news, information and opinion. Its tagline is “The Best Content about Social Media for Business”, and it sits alongside Alltop and Social Media Today in terms of content and community. Some of social media’s top bloggers are featured on Social Media Former and it gives readers a great one-stop-shop to read their favourite blogs.
Socialized
FEBRUARY 21, 2012
My dad died last night. It was both brief and a long time coming. When my mom told me I was very angry. Our life together was not done. It was too soon. I want more time with him. I wanted to hug him again, and see his smile, mischievous.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Firebelly
FEBRUARY 22, 2012
Rumor has it Facebook will be rolling out Timeline for brand pages any day now. The most frequently given date is February 29. Until Facebook makes their official announcement, however, we don’t exactly know how Timeline will work for brand pages. Assuming it’s going to be a lot like Timeline that’s already rolled out for people, here are 3 easy ways brands can prepare for the change: 1.
Direct Marketing Observations
FEBRUARY 21, 2012
Six years ago, we were talking about the growth of blogging and MySpace. In 2006, Radian6 was founded by Chris Newton (@ cdnewt ) and Chris Ramsey (@ chrisramsey ) Back then monitoring and listening were a novel concept, but they knew that social wasn’t a fluke. Five years ago, hundreds of millions of people around the world were starting to visit social networking sites each month and many were doing so out of curiosity on a daily basis.
Waxing UnLyrical
FEBRUARY 23, 2012
I’ve been tired recently. Some of that tiredness has to do with dealing with health issues; my own (I don’t think it’s anything terribly serious, but if it is, I’ll tell you), those of family members and yes, my dogs. Going to doctor’s offices, testing places (yes, that’s my official term), the vet, the pharmacy … I’ve found that any time I have to go to one of these places, I experience a huge wave of tiredness.
Mindjumpers
FEBRUARY 21, 2012
Tweet Just a few days back, we wrote on our blog about Timeline for Pages, trying to guess how soon would it come out and how would it change the face of brand pages in the coming times. Well, we wouldn’t have to guess for long, because Facebook is expected to go into detail about the new pages at its first-ever fMC event , a day-long conference in New York on February 29 specifically for marketers.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
Firebelly
FEBRUARY 20, 2012
Today is Presidents Day in the U.S. Below are 5 must-reads related to things presidential and social media that we wouldn’t want you to miss. Celebrate #PresidentsDay 2012 Social Media Style. By Sarah Evans Monday, February 20, is Washington’s birthday or, as we know it, Presidents’ Day. Why not follow your FAVE POTUS and former POTUSes (does that work?
Direct Marketing Observations
FEBRUARY 24, 2012
Let’s do a hypothetical. You like western saddles. You search for them every day on Google. Google gives you relevant results from a) your Google Plus peeps and then b) the most relevant, most SEO’d results. Let’s assume that your peeps straddle the lines of friends, family and business contacts, so the results or likelihood that there will be content from these people about western saddles may be 50/50.
Waxing UnLyrical
FEBRUARY 22, 2012
I frequently voice my opinion on behalf of the Public Relations Society of America (PRSA) on ethics, in particular on the issue of “transparency.”. What set me off recently was an article in the Boston Globe about the Super PACs and their impact/effect on the voting public. (Note: The Globe chose not to print my letter, but I’m not giving up!). PRSA’s Code of Ethics presents clear guidelines on the ethical considerations that public relations professionals should embrace when representing clien
Mindjumpers
FEBRUARY 23, 2012
Tweet Every blogger wants to break through the clutter and be heard. Blogs are an important channel of communication, a platform to talk and be heard. Most of the time, bloggers will know the right things to do, write and talk about on our blog, but are often not able to put things in perspective or overlook them. Here is an interesting infographic that can be used as a ready reckoner whenever you are planning content for your blog.
Advertisement
Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Akamai Marketing
FEBRUARY 21, 2012
If you read this blog with any regularity, you know that I am a big proponent of measuring social media. I’m bullish on measuring social media because I believe there are so many incredible ways to measure social media success that the larger challenge is narrowing down your goals.While I have a methodology that I use, there are literally thousands of tools to help you measure social media.
Techipedia: Tamar Weinberg
FEBRUARY 21, 2012
The following is a guest post written by Patrick Meninga of Make Money With No Work. He recently built and sold his flagship website for $200,000. I want to tell you about the mindset required to create wealth on the Internet. The actual mechanics of building successful websites are actually pretty basic: you put up useful content, gain authority, build links, get readers and subscribers, and so on.
Waxing UnLyrical
FEBRUARY 24, 2012
Erin Feldman is the marketing communications manager at TouchSystems , a touch screen company based in Hutto, Texas. Her background is in marketing and creative writing, and she riffs about writing right at her blog, Write Right (so write right, don’t make her use her red pen). She spends the rest of her time writing poetry, drawing, reading, and running.
Ari Herzog
FEBRUARY 20, 2012
Partially inspired by my Twitter list of social builders , and empowered by web startup list.ly that enables anyone to create a list with any web data and to share that list with the world to be rated and liked, here is a list of the top 29 social media managers on Twitter. This list is very subjective and is by no means exhaustive. Do you agree with my curated names above?
Advertisement
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Kikolani
FEBRUARY 22, 2012
This is a guest post by Gregory Ciotti. “It can’t be!” Ah, but it’s true! Not only that, this new blog isn’t about marketing, blogging, or making money online! Refreshing, isn’t it? Only a few months ago, I started my recent project, an electronic music blog by the name of Sophistefunk. Before I get into the details, let’s get with the goods: Above is my most recent screenshot from Google Analytics, and as you can see, I’ve hit over 40000 unique vi
Janet Fouts
FEBRUARY 20, 2012
I admit I’m a little behind with this post. Everybody and their cousin Sally has already written a post on Pinterest by now. Its’s the media darling of the day. Or at least it was. Then we actually read the terms of use and some people are already deleting their accounts in protest. See, it turns out that not only does the TOU state “Cold Brew Labs and its licensors exclusively own all right, title and interest in and to the Site, Application, Services and Site Content, includi
Waxing UnLyrical
FEBRUARY 21, 2012
I know. I’ve been shockingly lax in posting your #measurePR Twitter chat updates recently. I’m sorry! I’m hanging my head in shame! (Just like that gal over there). Image: Sagrado Corazón via Flickr, CC 2.0. But sometimes stuff happens, y’know… Anyway, here they are. #measurePR on Jan. 24 with Alan Chumley. As a quick recap, we’re first going back all the way to January 24, when Alan Chumley , one of the smartest people I know, came back to the chat after aeon
Ari Herzog
FEBRUARY 19, 2012
From her blog to her tweets , there is a down-to-earth quality that attracts me to Susan Murphy. I discovered her about two years ago and haven’t looked back. Her motto of creating, sharing, learning, and being brilliant — is amazing. Maybe it’s the storyteller in her, an aspect she elaborates further down this Monday Muse interview.
Advertisement
Learn the 10 worst social media marketing mistakes and how to avoid them.
Convince & Convert
FEBRUARY 21, 2012
Guest post written by Rocky Walls , who has more than 10 years’ experience in digital content creation. As CEO of 12 Stars Media Productions , Rocky works with businesses to create video that’s so real and simple it changes audiences into relationships. It’s no secret that embedding videos on your blog post is a great way to attract readership and conversion.
Kikolani
FEBRUARY 24, 2012
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing. How to Turn Your RSS Reader Into a Topic Generation Machine – In this post, we’re going to look at how you can combine them all in your RSS reader and turn it
Small Business Mavericks
FEBRUARY 22, 2012
Are you using infographics on your website? Infographics are those images you often come across that tell a story. They can be as simple as pie charts or bar graphs, or as complex as product process from raw material to finished goods. Graphics in general have a lot of appeal. Infographics go that one step further – they deliver information in an image format.
Ari Herzog
FEBRUARY 23, 2012
This is a guest post by Gip Plaster. Photo by manicmorff. Still Here: 1 Key to Online Success is Realizing Potential. I don’t know Ari very well, but I know we have something in common: We’re still here. No matter whether your reason for participating online is to make money from website ads, promote your products and services, satisfy your own need for expression or simply keep your name in front of people who could be useful one day, one of the keys to success online is establishing a presence
Advertisement
Discover just how easy it is to boost SEO with social media.
Convince & Convert
FEBRUARY 24, 2012
Guest post by Lisa Loeffler, Research & Analysis Lead at Convince & Convert. She is also founder and principal of Genuine Media , a marketing agency that helps clients build their individual and brand reputation through social media. It started out innocently when I saw Crystal Light’s new TV commercial last month. After rewinding it a handful of times and rolling in my personal laughter I thought it was funny enough to share.
Bill Hartzer
FEBRUARY 22, 2012
Google has decided to retire the “hosted domains” product that they have through the Google AdSense program. According to an email directly from the Google AdSense team, they have evaluated the benefits of their partner network and decided to retire the Hosted Domains program with Google AdSense. In the future, undeveloped domain names will only be served through their existing Google AdSense for Domains distribution network.
Small Business Mavericks
FEBRUARY 20, 2012
Every time a new social media site comes online, marketing people try to find ways to use it to advantage. Why not? It’s their job to look for marketing opportunities at every opportunity. Paying for tweets is not new. Cynthia Boris (writing on Marketing Pilgrim) came across a new twist on the paid tweet option – rather than having a customer pay cash for a product, they could pay by publishing a prewritten tweet.
Social Media Strategery
FEBRUARY 21, 2012
Have you heard of Brandon McCarthy , Paul Bissonette , Pat McAfee , and Antonio Brown ? If you're like most people, you probably haven't. We're not exactly talking about Kobe Bryant or Derek Jeter here. Why would you know anything about a middle of the road starting pitcher, a left-winger with 5 career goals, a punter, and a wide receiver who has been a starter for exactly one season?
Stay N' Alive
FEBRUARY 20, 2012
As I seek to make this blog more and more a part of the social networks you participate in (I call this "From Fishers to Farmers" - something I speak about in my talks), I'll be documenting my progress along the way. I just showed how I'm doing this with Facebook's Frictionless Sharing on this blog (just click through to the blog, and click the link over on the right to start adding these posts.
Expert insights. Personalized for you.
290 
Let's personalize your content