Mon.Oct 31, 2011

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Book Review: The Social Customer

Dave Fleet

Tweet. The Social Customer is one of the best books I’ve read on practical uses and implementations of social media marketing. Given that I’ve read a fair number of them over the last few years, that’s saying something. The author, Adam Metz , takes the reader through a straightforward, easy-to-read summary of the concept and potential for social CRM, but that’s really only part of this book.

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Commenting Etiquette 101

Jason Yormark

One of the things I’ve loved about blogging is getting to see the growth of comments on my blog over the years. I’m always incredibly thankful for those that actually take the time to leave their thoughts on my blog posts, and it makes it that much more inspiring for me to continue to write here. I make practically no money off of my blog, so my efforts here are strictly authentic in being helpful, entertaining and to connect with as many people as I can.

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How Stockholm Transport Improved Its Brand Image Through Facebook

Mindjumpers

Tweet Stockholm public transport created a unique campaign at Stockholm Pride Parade to improve the image of public transport in Stockholm. For the main event of the festival, every year around 40,000 people walk in the parade and half a million watch it as passive supporters. The idea of the campaign was to encourage the passive supporters to be part of the parade.

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Commenting Etiquette 101

Jason Yormark

One of the things I’ve loved about blogging is getting to see the growth of comments on my blog over the years. I’m always incredibly thankful for those that actually take the time to leave their thoughts on my blog posts, and it makes it that much more inspiring for me to continue to write here. I make practically no money off of my blog, so my efforts here are strictly authentic in being helpful, entertaining and to connect with as many people as I can.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facing Our Fears

Waxing UnLyrical

So, today’s Halloween. You’re probably trying to figure out what you costume you’ll wear to a party tonight, and, by the way, have you stocked up on candy? (I’ve been joking that instead of candy, this year I’ll be giving out toothbrushes. Hey, I’m all about what’s good for kids, even though I don’t have any.).

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A Fresh Start

Kikolani

Today is a wonderful day! For the first time, I made the commute to work from one room of my house to another. I am excited to announce that this Halloween marks the first day that I am no longer a part of the 9 to 5 workforce, but am instead a new member of the proudly self-employed! The Transition. The transition from 9 to 5 to self-employed has been a long journey filled with long days spent in front of a computer screen.

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A Community of Practice Is More Than a Website

Social Media Strategery

A community of practice (CoP) is, according to cognitive anthropologists Jean Lave and Etienne Wenger , a group of people who share an interest, a craft, and/or a profession. Over the last year or so, the term communities of practice has entered the social media buzzword lexicon along with virtual collaboration, engagement, platforms, and Enterprise 2.0.

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Will YouTube Replace TV?

Small Business Mavericks

Google has announced that it will soon add 100 new channels to its video website YouTube. These channels are being produced by some top-tier entertainers including Jay-Z, Ashton Kutcher, Shaquille O’Neal, and CSI creator Antony Zuiker. There is really nothing surprising here. Google is on track to take over the world – or at least to unseat Howard Stern as the “king of all media.” OK, all kidding aside, this looks like an opportunity for advertisers.

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Boo! What Is Your Scariest Thought About Social Media?

Diva Marketing Blog

The oldest and strongest emotion of mankind is fear, and the oldest and strongest kind of fear is fear of the unknown. ~ H. P. Lovecraft, Author. How are you learing about social media? Perhaps through books, conferences or workshops. Just as valuable is the way knowledge was transferred when blogs hit the business scene. from peer-to-peer in online discussions. .

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Facebook: Advanced Technology or Old Fashioned Marketing?

Taylor Marek

Is Facebook old fashioned or advanced technology? Watch this video to find out. Listen to the ONLY internationally syndicated, book-acclaimed, 3-in-1 podcast on Personal Finances, Small Business, and Technology. If you enjoy what you hear, please leave a comment or write a review!

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Are you ready to be humanized?

Jeff Esposito

This post contains video, please click here if you cannot view. This video book review takes a look at Maddie Grant and Jamie Notter’s Humanize (Amazon affiliate link). The book is a must read for any budding executive or person looking to incorporate a human side to a business. My favorite part about the book was the underlying references to the Matrix and changing the way that folks are wired to think.

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Facebook: Advanced Technology or Old Fashioned Marketing?

Taylor Marek

Is Facebook old fashioned or advanced technology? Watch this video to find out. Listen to the ONLY internationally syndicated, book-acclaimed, 3-in-1 podcast on Personal Finances, Small Business, and Technology. If you enjoy what you hear, please leave a comment or write a review!

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How to Use Big Business Finance Principles to Grow Your Email List

ProBlogger

This guest post is by Josh Turner of GatewayCFO.com. If you’re like me, you focus most of your attention on the growth of your site. You know that generating revenue is priority number one. Thinking about finance and accounting? That’s just a distraction. While this is true to some extent, there is much more to the world of finance than just counting the beans.

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Facebook: Advanced Technology or Old Fashioned Marketing?

Taylor Marek

Is Facebook old fashioned or advanced technology? Watch this video to find out. Listen to the ONLY internationally syndicated, book-acclaimed, 3-in-1 podcast on Personal Finances, Small Business, and Technology. If you enjoy what you hear, please leave a comment or write a review!

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Saying goodbye to my top lip for a month…

The Way of the Web

Having given it a miss last year due to worries I’d struggle to establish a new business even without a hairy top lip, I’ve signed up for Movember this year. If you’re one of the few people not aware of it, the campaign raises money for male cancer charities by encouraging men around the world to grow a moustache, and be sponsored for the pleasure of it.

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Facebook: Advanced Technology or Old Fashioned Marketing?

Taylor Marek

Is Facebook old fashioned or advanced technology? Watch this video to find out.

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Cartoon of the day

Jeff Esposito

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Facebook: Advanced Technology or Old Fashioned Marketing?

Taylor Marek

Is Facebook old fashioned or advanced technology? Watch this video to find out.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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3 Social Media Horror Stories

Janet Fouts

Yes, it’s all hallow’s eve, and while the kiddies are thinking about candy and costumes and spooky houses they’ll visit tonight, business people have a different idea of what’s truly scary. Especially PR and marketing professionals who are watching social media speed up the reaction time of their customers to light speed. How can we keep up?

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Monday’s 5 [Halloween] Social Media Must-Reads

Firebelly

Happy Halloween! Below are 5 social media must-reads that we wouldn’t want you to miss. Social Media Slayers: Top Halloween Campaigns. By Rachel Leamon Halloween is one of the sweetest treats of the year for public relations and marketing campaigns. In terms of consumer outreach, Halloween is a lucrative marketing opportunity for the fact that a huge number of children and adults celebrate this holiday around the world.

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Don’t Tell Me I’m Wasting My Time

Convince & Convert

Guest post by Marjorie Clayman , resident blogger at www.margieclayman.com. She works at Clayman Advertising, Inc., her family-owned full-service marketing firm. I know that it is impossible to please everyone in any scenario, but most especially in the online world. Because of that, I most of the time let snide remarks roll off me like water off a duck’s back.

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