Firebelly

NOVEMBER 2, 2010

I've got a variety of reasons for attending Grow Smart Biz Conference this Friday in Washington D.C. 1. Small Business Focus There aren't a lot of conferences focused on the needs of small business. 2. Relevance Relevant content. Social media to help innovate. Telling your story. Technology tips for collaborating. Growth on a budget. 3. Stellar Speakers Rohit Bhargava , Shonali Burke , Steve King , Liana Evans , Jason Falls.

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Conference Small Business Forums Collaboration 181

Firebelly

DECEMBER 28, 2010

Here are the 10 most viewed posts on the Firebelly blog in 2010. Thank you to all who read, commented, contributed and shared this past year. . 10. The Battle (and Blending) of Social and Search Rages On. 9. Social Media Bootcamp: Facebook for Business. 8. Facebook Fans Mean Business (And Are More Likely to Buy). 7. 3 Easy Ways To Make Your Facebook Page More Welcoming. 6.

Syndication 175

Syndication Sentiment Discount Buy 175

Firebelly

JULY 23, 2010

Digitalia | Indianapolis Social Media Marketing « Jakes Take: Facebook Hits The Big 5-0-0 | Main | YouTube Tuesday: The Social Network Trailer » July 23, 2010 Social Media News: Top 5 Stories of the Week Below are our top 5 social media stories from this week that we wouldnt want you to miss (besides Facebook hitting 500 users ): Three Social Marketing Mistakes That Could Tank Your Campaign What makes a social marketing campaign fail?

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News Social Media Paid Search SMS 176

Firebelly

OCTOBER 20, 2010

It's the branding change that sparked criticism all over the country, when Gap, Inc. quietly unveiled a new logo for it's namesake clothing brand. The new logo, simply "Gap" in black Helvetica type sitting in front while a blue box with a light gradient hovers to the top right of it, was simply posted in place of the older logo on Gap's website without so much as even a formal announcement.

Brands 174

Brands Study Communities Industry 174

Firebelly

JULY 30, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: The Social Network Trailer | Main | Ball Memorial Hospitals Facebook Nightmare » July 30, 2010 3 Stories That Rocked The Social Media World This Week Below are the top 3 stories that rocked the social media world this week. World's Oldest Twitter User Dies at 104 Ivy Bean, the Internet-famous centenarian heralded as world's oldest Twitter user, passed away last night at her retirement home in Branford England.

Social Media 173

Social Media Paid Search SMS Syndication 173

Firebelly

JULY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media News: Top 5 Stories of the Week | Main | 3 Stories That Rocked The Social Media World This Week » July 27, 2010 YouTube Tuesday: The Social Network Trailer The Social Network , aka "The Facebook Movie," hits theaters October 1st. The film is about Facebook founder Mark Zuckerberg and how the popular social networking site got its start.

Social Networking 172

Social Networking YouTube Film Paid Search 172

Firebelly

JULY 9, 2010

Digitalia | Indianapolis Social Media Marketing « Fridays Fun Online Finds | Main | Coleman Campsite: The Original Social Networking Site » July 09, 2010 5 Fun Twitter Quizzes Its Friday and todays fun finds are 5 Twitter quizzes that are sure to entertain you, enlighten you, and help you unwind after a busy work week. You know what they say - all work and no play makes Jack a dull boy!

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Twitter Paid Search SMS Syndication 172

Firebelly

JUNE 22, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Weekly: 5 Stories You Need to Read | Main | Jakes Take: A Slew of Social Network Ideas » June 22, 2010 YouTube Tuesday: What The HELL Is Social Media? A great video that in 2 minutes shares 10 key reasons why brands should be aware of social media. I particularly enjoy the "Social Media Playtime Is Now Officially Over" message at the end.

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YouTube Social Media Paid Search SMS 170

Firebelly

SEPTEMBER 30, 2010

At Firebelly , we've help many brands run promotions and contests on Facebook. Most have been successful efforts, a few have not. There are two common trends among the unsuccessful campaigns. The first? Brands did not choose to promote their Facebook promotions outside of Facebook. Status updates about your promotion are going to help raise awareness among existing fans, but if your goal is to increase the size of your Facebook community and the number of people who "Like" your Facebook page, th

Trends 166

Trends Mobile Campaign Communities 166

Firebelly

OCTOBER 6, 2010

The Firebelly team recently watched The Social Network (aka "The Facebook Movie"). Check out Duncan's brief review below: Have you seen The Social Network ? What did you think of it?

Social Networking 165

Social Networking Review Video Team 165

Firebelly

FEBRUARY 24, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. Hart "Show The Love" Facebook Sweepstakes » February 24, 2010 Twitter is top social media channel among Fortune 500 The Fortune 500s use of blogs, online video, and podcasts continues to increase, but Twitter was the social media channel of choice in 2009, according to the Fortune 500 and Social Media: A Longitudinal Study of Blogging and Twitter Usage by

Social Media 165

Social Media Twitter Paid Search Study 165

Firebelly

DECEMBER 15, 2010

Here are Duncan Alney's slides from his Using Social Media To Grow Your Consulting Business presentation at the 2010 American Society of Consulting Arborists Annual Conference held earlier this month in Amelia Island, Florida. Using social to grow your consulting business - ASCA 2010. View more presentations from Firebelly Marketing.

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Consultant Social Media Conference Marketing 162

Firebelly

AUGUST 6, 2010

Digitalia | Indianapolis Social Media Marketing « Ball Memorial Hospitals Facebook Nightmare | Main | Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) » August 06, 2010 Fridays 5 Fun Social Media Finds The Internet is an amazing place. Here are 5 fun social media finds from this week that are sure to entertain and educate you over the weekend.

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Social Media Paid Search SMS Syndication 163

Firebelly

OCTOBER 14, 2010

This week Facebook announced that it was partnering with Bing to provide a way for people to bring their friends' "likes" into their online searches. It's just one more reason why brands should consider making Facebook's "Like" buttons part of their website. Why? People are more likely to select the search engine result that a friend of theirs has previously "liked.

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Facebook URL Engineering Video 162

Firebelly

SEPTEMBER 24, 2010

We wanted to share Duncan's slides from his presentation The Resident Ref: Crisis Communication for Your Community at Brainstorming in Dallas last week. Enjoy them below. Crisis Communication for Your Community. View more presentations from Firebelly Marketing.

Communities 162

Communities Marketing 162

Firebelly

SEPTEMBER 16, 2010

There are some pretty simple and widely-followed rules when it comes to branding design - the logo must work just as well in black and white as it does in color, make sure there's some connection to what the company does, and. make sure it's static? It's never really seemed like an issue before, after all, when people think of a logo they imagine something printed and static.

Brands 162

Brands Study Issues Trends 162

Firebelly

NOVEMBER 17, 2010

Firebelly recently helped Network Solutions , a leading provider of online solutions for small businesses (including web hosting and domain name registration), develop and launch the $1000 Network Solutions Gift Certificate Sweepstakes on their Facebook page among additional efforts. One lucky winner will receive a $1000 gift certificate to use towards any of Network Solutions services.

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Domain Name Facebook Hosting Small Business 162

Firebelly

NOVEMBER 18, 2010

Here are Firebelly VP Chantelle Flannery's slides from her F**k Social Media: Blogging Is Where It's @t presentation at the Social Media Club Indianapolis event last night. For those who could not attend, the gist was that social networks come and go, but blogging (and more specifically blog content) is forever. Brands are also forced to play by social networks' rules, but, with blogging, brands are in control and own their content.

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Social Media Social Networking Eventful Brands 161

Firebelly

MAY 27, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Im A Social Media Guru! | Main | Jakes Take: Comcast Cares & You Can Too » May 27, 2010 BP Facebook Sentiment I spent some time evaluating sentiment towards BP on Facebook based on the number of 'pro' and 'con' pages. It's not surprising to find that there are significantly more anti-BP pages on Facebook in wake of the Gulf of Mexico oil disaster.

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Sentiment Facebook Paid Search SMS 161

Firebelly

JUNE 2, 2010

Digitalia | Indianapolis Social Media Marketing « Jakes Take: Comcast Cares & You Can Too | Main | Jakes Take: Fresh Logos, Fresher Coffee » June 02, 2010 3 Easy Ways To Make Your Facebook Page More Welcoming You want your brand's Facebook page to look accessible, inviting, welcoming and, well, social. You're not in the social space to turn people away afterall.

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Facebook Paid Search SMS Syndication 160

Firebelly

AUGUST 11, 2010

Digitalia | Indianapolis Social Media Marketing « Fridays 5 Fun Social Media Finds | Main | 5 Helpful Social Media Must Reads » August 11, 2010 Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) Corporate Blogging for Dummies , co-authored by Firebelly Vice President Chantelle Flannery is now available for purchase! The 400 page book, written with Doug Karr , will help you discover how to prepare, execute, establish, and promote a corporate blogging strategy so that yo

Paid Search 159

Paid Search SMS Syndication Social Bookmarking 159

Firebelly

JUNE 10, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: I Can Make You Go Viral! | Main | Social Media Citizens Hate BP + 4 Other Social Media News Items » June 10, 2010 United Way of Central Indiana Recognized for their Social Media Efforts We want to congratulate United Way of Central Indiana  who was recognized for their social marketing efforts in the special Corporate Citizenship insert of the Indianapolis Business Journal this week.  The article, Appealin

Social Media 156

Social Media Paid Search SMS Syndication 156

Firebelly

OCTOBER 7, 2010

In 2007, the web-comic xkcd published their version of an " online communities map ," which use statistics (and admittedly some guesswork) to map out social networks and communication sites in the form of countries on a world map. As cool as that was, it was taken a step further in the 2010 version. You can compare the two versions and see how things have gotten bigger and smaller in the world - notice the rise of China's social networking website QQ.

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Communities Posterous Statistics Social Networking 156

Firebelly

SEPTEMBER 21, 2010

Duncan and Chantelle had a great time last week in Dallas for the Optimization Summits and Brainstorming Sessions. Duncan's two presentations were about crisis communication and reputation management. Chantelle's presentation was about multifamily marketing. Below are some of their photos from the events.

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Flickr Reputation Eventful Marketing 155

Firebelly

JUNE 8, 2010

Digitalia | Indianapolis Social Media Marketing « Flickr Friday: Sexist Profiling on Twitter | Main | United Way of Central Indiana Recognized for their Social Media Efforts » June 08, 2010 YouTube Tuesday: I Can Make You Go Viral! Brian, the " social media guru " is back. This time he is promising that his months of experience, coupled with an unpaid intern, will make your video go viral.

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YouTube Paid Search SMS Flickr 154

Firebelly

JUNE 30, 2010

Digitalia | Indianapolis Social Media Marketing « Are We Addicted To Social Media? | Main | Jakes Take: TV On The Internet » June 30, 2010 Happy Social Media Day - June 30th Today is the first-ever Social Media Day , an unofficial holiday created by Mashable to "celebrate the revolution of media becoming social." Consider celebrating by attending a meetup near you.

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Social Media Paid Search SMS Syndication 150

Firebelly

JANUARY 26, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Weekly Roundup 1/18-1/22 | Main | Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle » January 26, 2010 Youtube Tuesday: Lost Generation Way back in August2007, the AARP launched a YouTube video contest that asked youngergenerations to voice their concerns about aging.

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YouTube Paid Search SMS Syndication 143

Firebelly

JULY 13, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Fun Twitter Quizzes | Main | What the F**k is Social Media NOW? » July 13, 2010 Coleman Campsite: The Original Social Networking Site "We're not saying that  Facebook and Myspace got their idea from us, but we're not saying they didn't either." That line opens this week's YouTube Tuesday video, a clever commercial for camping supplier Coleman.

Social Networking 141

Social Networking Sites MySpace Paid Search 141

Firebelly

SEPTEMBER 17, 2010

Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the  Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon. The environmental organization is not happy with this dirty energy production method and would like Facebook to use clean, renewable sources of electricity.

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Campaign Facebook Paid Search SMS 140

Firebelly

JULY 1, 2010

Digitalia | Indianapolis Social Media Marketing « Happy Social Media Day - June 30th | Main | Fridays Fun Online Finds » July 01, 2010 Jakes Take: TV On The Internet It’s no secret – the Internet and social media sites are agreat way to target a large, and typically younger, audience.   This hasn’t gone unnoticed by thestruggling television industry.

MySpace 140

MySpace Paid Search SMS Syndication 140

Firebelly

JANUARY 22, 2010

Digitalia | Indianapolis Social Media Marketing « We Interrupt This Lifecast: Syndication Overload (Part 2) | Main | Youtube Tuesday: Lost Generation » January 22, 2010 Social Media Weekly Roundup 1/18-1/22 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. Here are 5 news items or blog posts that I wouldnt want you to miss: 1.

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Social Media Syndication Feed Reader Paid Search 140

Firebelly

DECEMBER 6, 2010

Facebook has begun rolling out new profile pages for its 500+ million active users. Facebook claims it will make it easier for people to "tell their stories" and learn about their friends. Photos and profile information are displayed much more prominently in the redesigned profiles. Tabs are also gone - replaced with links below the profile photo (much like a merged Business and Places page).

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Facebook URL Features Activities 135

Firebelly

SEPTEMBER 23, 2010

We wanted to share Chantelle's slides from her America's Next Top Multifamily Marketer presentation at Brainstorming in Dallas last week. Enjoy them below. America's Next Top Multifamily Marketer. You can also download the resource guide.

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Marketing Resources 135

Firebelly

AUGUST 18, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Social Media Must Reads | Main | YouTube Tuesday: Checking In With Facebook Places » August 18, 2010 Firebelly at Blog Indiana Tweet Blog Indiana is a blogging and social media conference held in the Informatics and Communications Technology Complex on the IUPUI campus this Friday and Saturday, August 20-21, that aims "to promote education, innovation and collaboration among Indianas fast-growing social media community.

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Paid Search Reputation SMS Conference 135

Firebelly

AUGUST 24, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly at Blog Indiana | Main | 5 Helpful Facebook Places for Business Articles » August 24, 2010 YouTube Tuesday: Checking In With Facebook Places People are calling it a FourSquare killer. People are calling it a Facebook killer (due to privacy concerns). Im not calling it anything until Ive spent more time with it.

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YouTube Facebook Paid Search Foursquare 133

Firebelly

MARCH 11, 2010

Digitalia | Indianapolis Social Media Marketing « The New Dork - Entrepreneur State of Mind | Main | Conversation: Out of the IUPUI classroom and into YATS » March 11, 2010 Fans With Benefits: Add Value On Your Facebook Page One of the questions people need to ask when considering setting up a Facebook Page for their business or organization is How can I add value?

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Facebook Paid Search Discount SMS 132

Firebelly

FEBRUARY 17, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read This Week | Main | 5 Facebook Stories From This Week You Need To Read » February 17, 2010 Toyotas "Sienna Family" YouTube Campaign In the midst of their largest recall ever, Toyota has released a series of "funny" television ads for their 2011 Sienna minivan that feature the adventures of a The Sienna Family - a quirky mom and dad with two kids who, perhaps, love their Sienna minivan a bit t

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YouTube Campaign URL Paid Search 129